GotVMail.com is a business that has been racking up awards and recognitions right and left. For instance, recently they were named a “Rising Star” in Deloitte & Touche’s Technology Fast 50. Earlier this year they were named to the Inc 500. The company also won a 2006 Best Technology award from Small Business Technology magazine.
I have noticed what seems to be an upsurge in business awards and recognitions in recent years, especially awards for small businesses. For instance, Google Trends shows an increase in search volume for the phrase “business awards” over the past two years, as this graphic illustrates:

“Awards are a huge motivation for our employees. Everyone puts in long hours. Our people are here a lot. Awards are one of the ways of reinforcing that their hard work is paying off. Also, it helps in attracting great talent for open positions. Talented people learn about your company through awards. They feel you are offering important work. It’s the old story of the company you keep. People want to be part of successful companies. They are attracted to success.”
To the companies involved, business awards not only speak to the outside world, but may have even more importance internally. They reward employees for a job well done and help lure the best talent. In a tight labor market, that can be a competitive advantage.
ilja
An example that the “law of increasing returns” also applies to hiring people.
Amanda
Interesting. I guess that would be motivating to know that the hard work your putting out is helping the company achieve great results and getting recognized for it.