Introducing New Assistant Editor


Deborah Brown, Assistant Editor, Small Business TrendsDeborah Brown is the new Assistant Editor here at Small Business Trends. Deborah is a former Director of Communications for Cole National and a former journalist who now has her own business as a freelance writer, called AllWriteInk. She is a self-described “lover of words.”

Deborah also is an old hand at blogging. She not only has her own blog, Websites People Read, but she formerly was a pro-blogger at Bizinformer.com. And it’s not just words she is good at.  She is multi-talented to boot — playing cello, guitar and piano. And she’s just a kind and nice person on top of everything.

Deborah will be writing business profile stories and other news articles of interest. You’ve already seen a few of her articles, including: Virtual Assistants Help Entrepreneurs Grow Sales and Trio of Smaller Ad Firms Partner to Win Big Account.

What does this mean for the site?

All it means is that we have added one more voice to bring you more information and news.  Nothing else changes. 

Here are how the roles shake out:

  • Deborah Brown, Assistant Editor — Deborah will focus on profiles about small businesses with exciting news; announcements about resources and events you may find of interest; and other news items.
  • Staci Wood, Program Manager — Staci has several important roles, including scheduling radio show guests, maintaining and updating the radio show website, and assisting with other special programs. Staci also cross-posts here about radio show episodes from time to time. You’ve probably seen her name and will continue to see it.
  • The Experts — Of course, you’ll continue to hear from the Small Business Trends Experts on their topics of expertise. The Experts have added a deeper dimension and special expertise to the discussion here.  From your feedback it’s clear that you REALLY enjoy hearing from them. In fact, we hope to add more experts on topics not already covered.
  • Anita Campbell, Editor — My role will continue to be the Editor in Chief, responsible for the overall editorial policy and implementation. In other words, I will still be around. And I will still be writing here, commenting and interacting in the small business landscape (you can’t get rid of me that easily!). I will focus on business trends and small business advice.

We have a number of service providers who assist in other capacities, too. But when it comes to editorial content, the above are the key players.

Why so many people writing?

So many smaller enterprises have exciting news that would serve as an inspiration for others.  We’d like to cover more of it.  At the same time we love to write about resources, products, services, events and other news that we think you’ll find value in — regardless of the size (large or small) of the company that offers them.  Anything that helps you run your business, we like to cover it.

But time is a limiting factor. With Deborah, we’re able to expand coverage. We can bring you more. As the site has become more popular, there’s just more demand to read interesting, informative, and sometimes quirky stuff in a conversational tone about the world of small business. We’ll continue doing what we’ve been doing — just more of it.

We’ve also added Author Profile Pages.  Look at the author’s byline on each post.  It’s now a hyperlink where you can jump over to a separate page where you can read about the author.  That way you’ll get a better of idea of who everyone is.


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Anita Campbell Anita Campbell is the Founder, CEO and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses.

8 Reactions
  1. Anita: What a team of talented individuals you have in place! Best premises with the blogging in the future! 🙂

    All the Best,

    Martin
    P.S. I will reply to your letter of February 22 during the week.

  2. Anita,

    I wholeheartedly believe that a strong team is at the core of any success. Congrats on creating one for Small Biz Trends!

  3. Congratulations to Deborah on joining the team.

    It is true, to accomplish more with the same amount of time, we need to have a team approach.

    Can’t wait to read Deborah’s contributions on Small Business.

    Melanie Benson Strick
    Million Dollar Lifestyle Business Coach
    & Virtual Team Building Expert

    PS Want to find ways to delegate your highest payoff activities and make more money in the process? Download our free report at http://www.successconnections.com/101ways.

  4. Congratulations Deborah! The same congratulations to you Anita for choosing such an outstanding person and writer to serve as Assistant Editor for Small Business Trends. Your site will continue to grow with such talented people on your team.

    I link to Small Business Trends on my site because of the value that you provide for entrepreneurs. Keep up the great work. Welcome aboard Deborah!!

  5. Welcome Deborah!

    Congrats Anita for being able to staff another excellent addition to your team. I’m sure she will be a great help to you so you can focus your efforts on growing the site.

  6. Congrats & Welcome Deborah! Really looking forward to even more great works here.

  7. Thanks everyone for your warm welcome. I’m really enjoying the team and of course working with Anita is AMAZING. I look forward to learning, building relationships and sharing news articles and business stories as they come along.