Today I am at a conference called "Search Engine Marketing Made Simple," where I'll be discussing business blogging.\u00a0 I'd like to share with you an important lesson I learned this morning.\u00a0 The lesson is:\u00a0Google indexes blog posts incredibly fast.\u00a0 And that's yet another good reason to\u00a0write a blog for your business. Geoff Karcher,\u00a0owner of the Karcher Group which is putting on today's conference. put up a blog post this morning as an experiment.\u00a0 He wrote\u00a0the post about the phrase "search engine marketing made simple experiment."\u00a0 The goal was to see how quickly that post would be indexed and rank for\u00a0that phrase. I suspected it would take very little time for Geoff's blog post to be indexed in Google. But I was thinking a day or two.\u00a0\u00a0 But it was a lot faster! It took just\u00a04 minutes.\u00a0 \u00a0Four minutes from publishing a blog post, to appearing in Google's index. Geoff published his post about an hour ago. Later during our working lunch session we will be discussing the experiment. I think if it proves nothing else, it demonstrates how having a business blog in your site can help you get indexed in the search engines incredibly fast.