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MessageCoach Launches Public Relations Starter Kits





Dearborn, Mich. (PRESS RELEASE -February 26, 2009) – MessageCoach Public Relations, a provider of media relations and editorial services, announces the launch of its new website and reduced fees for small businesses that want to spread their news. The company recognizes that small businesses with limited resources also need specialized services at affordable prices. Learn more about services in the small business starter kits.

By using advanced communications technology and applying public relations expertise, MessageCoach Public Relations has developed a proven process to help small business increase their awareness and reputations. The company is offering two value-priced starter kits for businesses that want to spread their news and reach target audiences through the media.

Small businesses may choose a full-service interactive public relations campaign or a media outreach campaign. These starter kits are ideal for entrepreneurs, start ups or second stage companies. It’s an affordable way to build messages and relationships among target audiences.

Public relations informs and influences third parties, such as media, analysts, employees, retirees, government and community leaders, trade associations, and special interest groups. MessageCoach Public Relations does this through a sustained set of activities: building communication strategies, crafting key words and messages, executing tactics, and measuring placement and tone of the messages. The tactics are both traditional relationship building and new media interactivity.

The company, which was launched in 2004, has worked with dozens of entrepreneurs and economic development groups. MessageCoach Founder Julie Metea specializes in helping small businesses. She served on the board of the New Enterprise Forum in Ann Arbor, sponsored the Michigan Homeland Security Consortium in Lansing during its launch and still works closely with Battle Creek Unlimited (BCU), the city’s economic development arm.

The company’s new website was developed by Battle Creek-based ‘corePHP’, an entrepreneurial business based in BCU’s incubator. They provide web-based programming, content management systems, graphic design, printing services, high-end design, illustration, photography and creative retouching.

About MessageCoach Public Relations

Based in Dearborn, Michigan, MessageCoach Public Relations is a provider of communications strategy, media relations, editorial services and training. MessageCoach Public Relations is dedicated to helping people develop meaningful words and communicate them through technology and personal interactions. The company works with companies and marketing groups that want to enhance their reputation among key audiences, especially the media. MessageCoach specializes in public relations for small businesses and offers value-priced start-up packages. Our services complement search engine optimization campaigns, because we consistently generate news coverage and links in high traffic online media outlets. For more information, visit www.messagecoach.com.

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Anita Campbell - CEO


Anita Campbell Anita Campbell is the Founder, CEO and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses.

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