I continue with part 2 of my coverage of the 4th annual Small Business Summit in New York this past week (read part 1 for background and additional coverage).
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Intuit — Intuit had a strong presence at the Summit and I managed to spend a few minutes with Rachel Euretig of Intuit who was there. Intuit recently launched SmallBusinessUnited.com, a new site that offers freebies and is running a competition which will ultimately give out $300,000 in small business grants in 2009. To participate, go to the site and get your entries in by March 23, 2009. (Note: I am a judge of this competition, so I’ll write more about it separately.)
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Wasp Barcode — Wasp is a barcode manufacturer that came up from Plano, Texas. Last year I had met Grant Wickes, head of marketing for Wasp, when he was an attendee at the Summit. This year I had a chance to spend a few minutes with him, as Wasp was an official sponsor. Barcodes are a cost-effective way to automate your business. For instance, you can use barcodes to keep track of inventory, computer hardware, office furniture or medical equipment in a clinic or doctor’s office. Barcodes minimize shrinkage and lost assets, and can eliminate much of the manual work to track inventory by hand.
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Network Solutions — According to Harry Brooks and Shashi Bellamkonda, Network Solutions has its roots in domain names, but it is much more today. For instance, Network Solutions has several community websites. There’s a small business community site called MySolutionSpot, with discussion forums, articles and free tools. Then there is Ideas are Power, a site where any member of the public can post suggestions for ideas for Network Solutions. They also launched LinkTogether, an online community for Web designers and developers (many of whom, of course, are themselves small businesses).
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TargetSpot — Elena Perez, Director of Marketing for TargetSpot, gave me a quick overview of this self-serve ad platform for Internet radio. Small businesses can go online to TargetSpot and create an audio ad using the TargetSpot platform. Then you can place the ad on a variety of Internet radio stations and terrestrial stations that stream their broadcasts on the Internet.
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Batch Blue — I spent some time with Pamela O’Hara, President, and Michelle Riggen-Ransom, Communications Director, of Batch Blue, who came down from Rhode Island to the Summit. Their product is a Web-based CRM application just for small businesses called BatchBook. One of the most intriguing aspects of BatchBook is the way it lets you track the social media activity of your contacts (their blog posts and Twitter tweets), right inside the application alongside their contact information and history.
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Among others I met at this year’s Summit were Laurie McCabe, an analyst focusing on the small business market, with Hurwitz Associates in Boston. Productivity expert Penny Duncan came all the way from Atlanta, Georgia. And I also ran into Brian Moran of Moran Media; John Jantsch of Duct Tape Marketing; Rob Levin of the New York Enterprise Report; Colleen DeBaise of BusinessWeek SmallBiz; Gayle Kesten of Small Biz Resource; and last but not least, Brent Leary of Business for Technology Sake. And there are so many others (am still sorting through my stack of business cards).
Finally, no report about the Summit would be complete without mentioning the team that helps produce the event each year, including: Andigo New Media; Doubet Consulting (which handed out a terrific booklet with 107 tips for marketing and public relations); Pattie Design; and WorkStation Business Solutions.
You can also listen to the backstory behind the Summit from my recent radio interview of Ramon Ray and Marian Banker, the Summit organizers. In it they talk frankly about the challenges of producing an event like this during a recession.
UPDATE February 9: Gayle Kesten’s coverage of Small Business Summit can be found here: Part 1 and Part 2.
The BatchBook looks interesting. I have to check it out.
Will next year’s summit take place in NYC?
I just signed up for BatchBook, It’s going to be interesting to see how it works. I wonder if and how it will help me build better lists and relationships.
Thanks for the information. I will definitely visit TargetSpot’s website. I also plan on attending the Small Business Summit in 2010. Do you know where it will be hosted?
Martin and Ivana, yes BatchBook definitely looks interesting.
I have been checking it out myself. 🙂
Cheryl, I am not sure of the precise location where it will be held next year. However, I do know it will be in New York.
If you just keep following the Small Business Events calendar, it will eventually show up. 🙂
Anita: a great pleasure talking with you… what an event this year!
Nice to meet so many of the big names in small business at this show. Ramon is clearly one of a kind… he needs to syndicate himself and go on TV… a Small Biz Realty show 🙂
OK, I’m hooked. I gotta go next year! Any idea when the next one is?
Wow, lots of great links to check out. Sounds like an informative day.
Grant, great to see you again! We’ll have you on the radio show soon.
Andertoons, Great! It’s usually in early February. We’ll start writing about it again, near the end of this year.
Thanks for this, Anita! Your coverage of so many of the businesses and people involved in the Summit gives me a real sense of what it was like to be there – and some great ideas for products to try, too!
Thanks for the coverage of the Summit. I like the more positive tone – let’s get on with building business.
Susan and Kris, my pleasure! I love participating in events like the Summit and sharing it with others.
I’m so glad you go to all these events Anita. We get to live small biz networking through you! Batch Blue and TargetSpot sound way cool. Since you know I have a deep interest in SaaS-related companies, I can’t wait to free up some time for reviewing these links. Thanks!
Anita – it was great seeing you again at the Summit!