RatePoint and Parallels Partner To Enhance Customer Communications

NEEDHAM, Mass. (PRESS RELEASE – Feb. 3, 2009) – RatePoint, Inc., a leading provider of customer feedback and online reputation management services, and Parallels, a worldwide leader in virtualization and automation software, today announced a partnership that will deliver additional customer loyalty resources to small businesses to enhance customer communications, build trust and manage their online reputation.

Under the terms of the partnership, customers using Parallels Plesk Panel will receive a 30-day promotional trial of RatePoint’s Web-based reputation management solution. This includes feedback tools, email marketing, surveys and dispute resolution capabilities to improve customer satisfaction and service while strengthening relationships and building trust with existing customers.

Parallels Plesk Panel is the leading hosting automation control panel software for Virtual, Dedicated and Shared Hosting Providers and SMBs.

“We are always exploring ways for SMBs to save time, money and optimize their resources to run cost-effective and competitive businesses, and this includes being able to find leading solutions in one convenient place such as MyPlesk.com,” says Serguei Beloussov, CEO of Parallels. “We feel that a RatePoint addition will reinforce that relationship by offering SMBs more choices of valuable services.”

RatePoint’s patent-pending solution allows small businesses to manage their online reputations by easily capturing, managing and publishing consumer reviews and feedback directly from their Web sites in a language provided by the consumer. RatePoint verifies actual consumer ratings for authenticity and provides businesses with an opportunity to respond to any negative feedback before it’s posted online.

“Parallels Plesk Panel clients now have a wealth of customer-relationship and feedback-management tools at their disposal with the addition of RatePoint,” said Tom Serani, co-founder and vice president of Sales at RatePoint. “RatePoint offers customer interaction and feedback tools for small businesses to engage with and maintain important business-critical relationships.”

About RatePoint, Inc.

RatePoint, Inc., the leading provider of customer feedback and online reputation management services, helps businesses protect and build their online reputation, allowing businesses to harness the power of credible customer feedback and leverage it into a sales, marketing and customer service asset.

RatePoint’s easy-to-use, Web-based communication services include feedback tools, email marketing, survey and dispute resolution capabilities to provide small- and medium-sized businesses with the ability to collect, manage and promote customer feedback directly from their website.

About Parallels – Optimized Computing

Parallels is a worldwide leader in virtualization and automation software that optimizes computing for consumers, businesses, and service providers across all major hardware, operating systems, and virtualization platforms. Founded in 1999, Parallels is a fast-growing company with 800 employees in North America, Europe, and Asia. For more information, please visit www.parallels.com.

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Anita Campbell Anita Campbell is the Founder, CEO and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses.

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