United Kingdom (PRESS RELEASE – April 28, 2009) – Brownbook.net and Friday-Ad, today, launch one of the most exciting and powerful marketing tools ever for small to medium sized businesses; their Local Video Ads service – super-charged video advertising that gets results.
This new service will enable businesses to catapult their online presence virtually overnight, using the immense power of video, as well as greatly improve the ranking, search engine marketing and search engine optimization of their site.
For companies wanting increased online visibility, to attract new customers and acquire the consequent increased sales, this unique new service is one of the fastest, most powerful and best value-for-money internet marketing or web promotion methods available anywhere.
“Our new Local Video Ads product massively undercuts the traditional price for such a service and goes much much further – offering the complete package from story-boarding to filming, editing, production and even includes extensive targeted online marketing of the video. We do not contract outside companies for any step of the process; the entire service is carried out in-house by our own staff,” explains Dave Ingram, CEO of Brownbook.
“It’s a complete streamlined end-to-end turnkey service that is simple – with absolutely everything taken care of for the client – and fast too, with a turnaround time of only 48 hours,” Ingram adds.
Here are some reasons why using online video is such a powerful method of advertising for small to medium sized businesses today:
* Video ads increase response advertising rates by five to nine times, with twice the conversion rate
* The second largest search engine, after Google, is YouTube which means it even beats Yahoo! and MSN in terms of number of searches per month
* 15 hours of video are uploaded onto YouTube every minute
* 11 billion videos were viewed online in July 2008
* 75% of all American web users viewed online video in July 2008
* Online video achieves higher attention levels than TV today
* Today’s technology has reduced the cost of all aspects of video production and marketing, making video online advertising accessible to all
From only £2 per day, the service provides: advice about the video style best suited to each individual business, story-boarding, on-site filming, editing, production, hosting and placement on Brownbook and Friday-Ad, online distribution to 50 video and social web sites such as YouTube, Google Video and MySpace Video. Videos can be 30 seconds, 1 minute, 2 minutes or 3 minutes in length as required. In addition, clients also have own-use unlimited rights to their video.
Well known for its classified ad publications, every week Friday-Ad produces 1.5 million magazines which are read by 2.5 million people. Friday-Ad is now the largest Independent publisher in the UK and its 20 websites display over 130,000 ads every day, with 350,000 visitors per week.
Brownbook is the free global online business directory that anyone can edit. Business owners claim their listing to optimize it, get alerts and customize it with photos, videos, logos, widgets, and any additional information. Brownbook, which offers a unique business model that rewards contributors with a lifetime share of revenue, was launched in the UK in May 2008 with 2.2 million UK businesses listed. It expanded to USA, Australia and Canada in July 2008 with an additional 25 million records. It now lists 27 million businesses in 240 countries, is currently receiving 650,000 monthly visitors with a 40% growth rate and is available on the web at http://www.brownbook.net and on the mobile web at http://m.brownbook.net.