Lanham, MD (PRESS RELEASE – May 13, 2009) – PRWeb, the leading online news distribution service, today announced that it will sponsor a free webinar exploring techniques to maximize the value of your news to reach potential customers and generate leads. Titled “How to Improve your ROI with Online News Releases,” the webinar will be held on Tuesday, May 19, 2009 at 2:00 pm ET.
Mihaela Vorvoreanu, PhD, Society of New Communications Research fellow and assistant professor at Clemson University, and one of the researchers behind “Exploring the ROI of Online Press Releases”, will discuss ways you can use news to successfully build an online presence and improve search engine rankings. The webinar will also feature Richard Lee of Pillar Consulting Corp, who will discuss how he was able to send a single online news release and generate thousands of dollars worth of new business.
This webinar is designed to provide an educational and informational resource for organizations to gain insight into the best practices and practical techniques that can be applied to their efforts to increase online visibility. A replay of the webinar will be available free of charge following the event.
PRWeb is recognized as a leading online news and press release distribution service worldwide. Since 1997, PRWeb has been changing the way businesses, marketing departments and public relations firms think about press releases. PRWeb was the first company to develop a distribution strategy around direct-to-consumer communication and to build and offer a search engine optimized platform for press release distribution. PRWeb, located in Ferndale, WA, is a wholly owned subsidiary of Vocus, Inc., a leading provider of on-demand public relations management software. For more information please visit www.prweb.com.
About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 3,500 organizations worldwide and is available in seven languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please visit www.vocus.com.