Every time I speak about social media someone in the audience asks me how much time I spend on Twitter, LinkedIn, etc. I explain that I try to be very organized with my time and allot specific spaces of time to these endeavors.
While that is true, I must confess that I am driven crazy by having to visit each site individually to provide status updates, or create a blog entry. I’ve tried to find a dashboard that would let me see all of them at one time. This would eliminate the need to open four different internet tabs.
As I searched the internet I found an April 6, 2009 article about Netvibes.com on DuctTape Marketing so I decided to give it a try. At first I was a little confused. But I kept at it and I have to say that it is so much better than anything else I’ve been able to find. On one screen I see my twitter feed, my facebook updates, my Linkedin updates and my blog roll.
I’ve also added some other modules to track things like the local weather and my stock portfolio.
As far as ease of use, I can update my twitter and my facebook right there on the dashboard. For LinkedIn it takes an additional step. I click on ‘Your LinkedIn Network’ and it opens another window where I can enter an update.
For my blog, it’s the same thing. I click on ‘Seize This Day’ and it opens my blog up in a separate window. I’m logged in so I can add a post right there.
As it stands it’s pretty good. However, today I added an app with Twitterfeed so my blog posts go directly to my twitter account and my facebook account. Once again, a step eliminated. Before I set this up I’d have to go to Twitter and tweet my new blog post. That would feed my facebook updates. Now I only have to post to the blog.
With all of the social media outlets and opportunities, along with all of the other responsibilities on our plates, it can get overwhelming trying to maintain a steady flow of activity. These two applications – netvibes.com and twitterfeed.com have helped me shave a significant amount of time off of my activity – which only helps me get more done in other areas of my business.
For me, part of the lesson is to continue to take a look at HOW I am doing things. Whenever I consider that there may be an easier way, it is in my best interest to look for an alternative. Every day new and interesting applications are being created to help us work more effectively and efficiently. We just have to go looking for them.
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About the Author: Diane Helbig is a Professional Coach and the president of Seize This Day Coaching. Diane is a Contributing Editor on COSE Mindspring, a resource website for small business owners, as well as a member of the Sales Experts Panel at Top Sales Experts.