In October of 2009, Invesp Consulting started researching and selecting 100 of the most influential marketers online — those trailblazers that have their finger on the pulse of the online world and lead the way for others, with torches in hand.
Attempting to rank online marketers can be viewed as a bit of a thankless effort. Let’s face it, you can’t include everyone. I, myself, can think of a few people who I feel should have been included and weren’t. But Invesp worked to formulate their criteria and eventually, they whittled it down to four main requirements and then selected the top 100 accordingly.
So, who made the top 10, you ask? There were some names that you’d probably expect to see – and then there were some names that were surprising to see. Here are the top 10 most influential online marketers of 2009, as chosen by Invesp:
- Aaron Wall, SEOBook
- Seth Godin, Seth’s Blog
- Brian Clark, Copyblogger
- Chris Brogan, ChrisBrogan.com
- Bryan Eisenberg, BrianEisenberg.com
- Danny Sullivan, Third Door Media
- Rebecca McKinnon, Global Voices
- Avinash Kaushik, Occam’s Razor
- Dharmesh Shah, Hubspot
- Rand Fishkin, SEOmoz
And there you have it – the Invesp list of the top 10 influential marketers of 2009.
But wait – there are 90 more! And I imagine you’d like to know who they are, too.
To give you an overview, you’ll see some new names and you’ll also see some new businesses. You’ll also see some businesses that you normally wouldn’t expect to see in the world of online marketing – like Ford Motor Company and its head of social media, Scott Monty. There are representatives from unexpected industries, too, like Leo Babauta of Zen Habits, who writes about health and wellness. And then there’s Glen Allsopp of ViperChill. Glen started his first website at the tender age of 15. By the age of 17 he was earning several thousand dollars a month. At 18 he was headhunted to become the Social Media Manager for some big players – and at 20, he’s a world traveler earning a monthly five figure income. I should also mention that another one of the names you will see (#49) is our very own Anita Campbell.
Enough talking, it’s time to reveal the full list of Top 100 Influential Marketers of 2009. After reading through them, what do you think? Did they miss anyone? Who else would you put on the list? Maybe we can give them some suggestions for next year, here. . .