The Ideal Small Business Job Creation Numbers for Politicians

Suppose President Obama is considering different alternatives to stimulate job creation. One focuses on the largest businesses, the other on medium-sized firms, and the third on the smallest companies. Being a smart guy, he wants to see the data before he makes a decision. So he asks his advisors, “What share of jobs does small business create?”

Bizarre as it might sound, the answer he will get depends on which government agency’s numbers his advisors look at. In a recent working paper, Brian Headd, a Small Business Administration economist, reported the portion of net new employment – jobs created minus jobs destroyed – in different sized firms since 1993. Drawing on statistics from the two main government agencies responsible for calculating these figures, the Bureau of Labor Statistics (BLS) and the Census, he created simple pie charts to show the portion of net new employment produced by businesses of less than 20 workers, 20 to 499 workers, and more than 500 workers.

In the figure below, I have created similar charts, adjusting the time period to 1993-2006 so that the same years are examined with both the Census and BLS data.

The numbers are astonishingly different. The BLS data says that the smallest businesses are responsible for the smallest portion of net job generation, producing only 24.2 percent of net new employment from 1993 to 2006. The largest chunk of job formation came from medium-sized businesses, which produced 40.4 percent of the net new positions. Big firms were responsible for 36.7 percent.

Census’s numbers say that the smallest businesses produced the largest chunk of employment, generating 72.1 percent of net new positions. The smallest portion of net job generation came from big firms, which generated only 12 percent of it, although medium-sized firms were only a little better, accounting for 16 percent.

Depending on which government agency the advisor went to – or which agency’s numbers fit the policy the advisor was advocating – the President would hear that the smallest businesses are either the largest or the smallest source of new employment.

Brian Headd does a good job explaining why the two agencies’ numbers are so different. He says the Census “uses the start period in classifying firm size for each individual firm and measures the difference in employment for each firm based on their end period employment minus their start period employment. [BLS] uses a firm’s start period size and classifies all employment changes at that size class until the firm changes into another size classification.” Headd correctly points out that the small number of companies that move from one size category to another fundamentally alters the net employment numbers for small companies.

Unfortunately, the fact that we can come up with a mathematical explanation for the differences is beside the point. Two government agencies come up with wildly different numbers, depending on which (perfectly reasonable) approach to analysis they take. To me, this means that we have real problems with our efforts to understand small business job creation.

I suppose I should look at the bright side. At least on this issue, the politicians won’t have to distort the statistics to make their points. All they need to do is figure out which highly reputable group of government analysts uses the methodology that gives them the answer they want to hear, and talk only to them.


Scott Shane Scott Shane is A. Malachi Mixon III, Professor of Entrepreneurial Studies at Case Western Reserve University. He is the author of nine books, including Fool's Gold: The Truth Behind Angel Investing in America ; Illusions of Entrepreneurship: and The Costly Myths that Entrepreneurs, Investors, and Policy Makers Live By.

7 Reactions
  1. Scott: Great article. Add in the Kauffman Foundation study finding that all net new jobs are created by companies in their first year of existence, and it’s no wonder this topic confuses me.

  2. Scott, I’m with Steve here — with the govt options to pick which data source they want, I’m confused. Can’t they hire you to create a sensible methodology to combine the two and get to real numbers so we can serve the right small businesses with the right programs?

  3. That’s politics for you. Smoke and mirrors…

  4. Martin Lindeskog

    I think that this is a classic example what you could do with statistics… On a lighter note, I recommend you to watch the British humor sitcom, Yes (Prime) Minister! 😉

  5. Okay, so everyone agrees that a few jobs have been created. Where are they, anyways? Are there ANY employers who are willing to hire the “disabled” for a viable job? Any way for us unemployed to find INCOME? Any resources? Anyway to survive? Any ideas for viable employment (and telemarketing or pay for click is not it)?


  6. Both of the charts above are consistent with the numbers I have heard, that 60 to 80 % of new jobs come from small business. I have too many questions about the data to ask here, but one that I think is important to the discussion about government support of small businesses. How many of the businesses over 20 employees started out at less than twenty employees? I would guess that most large companies at one time were small.