Ventureneer Offers Mix of Classes to Update Small Business Marketing

New York, New York (PRESS RELEASE – December 24, 2010) – In a new approach to online learning, Ventureneer is offering small business owners and entrepreneurs a soup-to-nuts marketing curriculum from which they can choose the mix of classes that suits them best. What’s more, participants will form an online peer support network for brainstorming and after class problem-solving.

The 8-part series, Marketing Has Changed: Is Your Small Business or Nonprofit Keeping Up? does, indeed, cover everything from Marketing 101 to maximizing the marketing mix by combining online and off-line marketing tools. Participants can take one class for $79 or opt for a package of six for $425 or take all eight classes for $525.

The series of virtual courses will be held on Tuesdays, from 2 – 3:30 pm ET, January 11 through March 1, and taught by Geri Stengel, founder of Ventureneer, and Alan Siege, president of Small Business Management Consulting. Both are long-time entrepreneurs, consultants, and teachers who approach business training from a practical, real-life point of view.

“This is affordable, realistic updating of marketing plans. Small business owners take what they need, without wasting time on what they already know,” says Stengel.

That practicality is key to the content of the courses and to the teaching style, which allows plenty of time for interaction with instructors and discussion of real-life issues students face in their marketing efforts.

It is also the reason that peer support is integrated into the Vcourse. Both instructors are Kaufman Foundation Certified Facilitators for the FastTrac programs offered by New York City. The experience of students in the programs has proven, time and again, that peers provide many of the answers small business owners seek.

This series of Vcourses starts will the cover marketing principles, branding, online and offline media as well as budgeting and measuring results.

The classes are designed to benefit small business owners, entrepreneurs and would-be entrepreneurs; and the executive, marketing and communication staff of nonprofits.

To make the classes affordable in both time and money, students are able to choose those they need, Stengel says, rather than covering material they already know.

“If someone is up to the minute in using social media, why should they sit through a social media class?” she said. “But they may really need to dust off off their budgeting and marketing skills, or need to think about how to better integrate social media with off-line media.”

About Ventureneer

Ventureneer connects values-driven small business owners, social entrepreneurs, and nonprofit leaders with the knowledge they need to make the world a better place and to thrive as businesses. At Ventureneer, entrepreneurial and nonprofit training and advice are practical, accessible, and affordable. Ventureneer has a new approach to learning, one built on Web 2.0 technology that blends traditional, formal instruction with informal, peer learning. You can learn new skills, collaborate with peers, develop solutions to your real-world problems, get one-on-one help from experts, and access the information you need to make better decisions for your organizations.

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