Benefits: They Come From Consumers

Sometimes the best thing you can do in a cartoon is point out a simple truth. These cartoons are incredibly rewarding to write, and they almost never fail to resonate with readers.

I was pondering that sort of writing one day when I decided it might be fun to have a character in a cartoon point out something seemingly mundane as if it were some new and profound insight.

It takes the presenter a bit to explain that people buying their stuff is good, but thank goodness he and his coworkers are figuring it out.