INDIANAPOLIS (Press Release – January 12, 2012) – Fitting internal projects in amidst client work can be tricky for a creative agency. SmallBox Web Design in Indianapolis, Ind. thinks they have the solution: forgo client work for one week to focus solely on internal projects.
Dubbed “Factory Week,” SmallBox developed the concept in order to pursue ideas for innovation that might not otherwise fit into the normal work day.
“Taking a week off from billable work isn’t easy or cheap but we are committed to doing this every 6 months. I know that Factory Week has transformed our company. We hope that other companies join us in the future,” says CEO Jeb Banner.
The first Factory Week in June 2011 was a success – SmallBox tackled almost a dozen projects including a company manifesto, a content gathering tool (soon to launch as “Wrangle”), a redecorated office and a stronger sense of unity and purpose.
Factory Week was named after and inspired by Andy Warhol’s NYC studio, The Factory– perhaps the first modern co-working space focusing on artistic collaboration and production. The SmallBox team will blog their progress at factoryweek.com and twitter.com/factoryweek.
SmallBox offers a unique blend of web strategies, services and tools – from world class web design, easy to use content management, to expert search engine optimization and intuitive internet marketing, each client gets a mix of services tailored to help meet their business goals and boost digital presence. The SmallBox team is fiercely passionate about community, great music, biking to work and Beer Fridays. To learn more, visit smallboxweb.com & twitter.com/smallbox