AdRoll Appoints Google’s Former Head Of North American Sales To Key Role

SAN FRANCISCO, CA (Press Release – February 22, 2012) – AdRoll, the world’s most widely adopted retargeting platform, today announced the appointment of Suresh Khanna as Vice President of Sales. Khanna joins AdRoll after nearly six years with Google, most recently as Director of New Advertiser Sales, where he led and grew North American customer acquisition for Google’s full advertising suite. Previously, Khanna headed business development efforts for Google’s local advertising channel team and built scalable sales programs for agencies.

In his new role, Khanna will be tasked with dramatically scaling AdRoll’s sales and operations organization, which is currently adding over 300 clients a month. He will also focus on deepening AdRoll’s engagement with agencies and mid-market advertisers, as well as spearheading international expansion, an area that represents significant and exciting growth opportunities for the company.

“After an exhaustive candidate search, we are thrilled that Suresh chose to join AdRoll. As an industry veteran and senior Google executive, he brings a wealth of expertise in attracting talent and developing world-class sales teams,” said Aaron Bell, CEO of AdRoll. “His insights and experience will be key in accelerating AdRoll’s growth and unlocking new opportunities to help agencies and larger advertisers better achieve their goals.”

“With a fanatical devotion to product innovation, scalability and delivering ROI for advertisers in an incredibly fast-growing segment of the advertising industry, AdRoll stood out when I was evaluating my next move. The culture and opportunity reminds me of the early days at Google,” said Suresh Khanna, VP of Sales for AdRoll. “I look forward to joining the talented team and building out the sales and operations organization.”

Khanna holds a dual BA in Economics and Public Policy from Stanford University and an MBA from the Kellogg School of Management.

His appointment comes at a time of significant growth for the company and for the retargeting space, the brightest spot in the $200 billion display advertising industry. AdRoll grew revenue 400 percent in 2011 and is poised to repeat that success again in 2012. With over 3,500 active customers, AdRoll has the largest customer base of any retargeting company.

For more information on AdRoll, visit

About AdRoll

AdRoll is the largest retargeting platform with over 3,500 active advertisers in the US and around the world. AdRoll makes powerful performance display advertising techniques simple and profitable for business of all sizes through the only full software-as-a-service for performance display. AdRoll’s platform provides unmatched transparency, cross-platform reach across the largest display inventory sources, and tools that personalize ad campaigns based on a visitor’s shopping behavior. This advanced retargeting technology, as well as behavioral and site-targeted campaigns, ensures that advertisers get maximum return from their online advertising investment. AdRoll is backed by leading investors such as Merus, Accel and Peter Thiel.

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