No One Saw It Coming: Business Prediction

I’m terrible at predicting. It seems like I don’t see stuff coming until it’s just about over with.

Take Crocs for example. When those were really getting to be a big deal years ago I noticed them, but in the sort of way that you notice any other everyday item. I notice my mailbox, but I don’t take notice of it, you know?

But when I finally really saw them and thought, “You know, that might make a good cartoon,” they’d already come in and out of fashion a few times. (Are they in now?)

So although this cartoon really speaks to me, I could never have predicted it.