Lights, Camera, Action!





advertising cartoon

Summer’s here and I’m excited about movies!

In addition to the regular action blockbusters and goofy comedies, there’s a whole slew of sci-fi and superhero films I can’t wait to settle into with my popcorn and a box of Whoppers.

Still, as much as I’m looking forward to these films, I’m already tiring of some of the accompanying merchandising and co-branding.

Soda? OK. Toys? Sure. Lunch meat? Really?!

So one day while musing on the old “lights, camera…” phrase, the idea of modernizing that trope came out in this cartoon.

2 Comments ▼

Mark Anderson Mark Anderson's cartoons appear in publications including Forbes, The Wall Street Journal and Harvard Business Review. His business cartoons are available for licensing at his website, Andertoons.com.

2 Reactions
  1. another superb cartoon, Mark. Keep up the good work. Still laughing at the “merchandising tie-ins” part!

  2. Martin Lindeskog

    I am all for smart product placements! 🙂

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