Save the date! In honor of Small Business Week, we’re holding a Twitter chat on May 23 at 3:00 pm Eastern time, on the topic of online marketing. I am thrilled to partner again with Stephanie Chandler on this event.
We’re going to cover some of your favorite topics – from email marketing, to local listings, to online reviews, to optimizing your website, to social media, and more.
A big shout out goes to our sponsor, Yahoo! Small Business, for making it possible. This Twitter chat came about almost by accident. I recently had a chance to preview an intriguing new Marketing Dashboard from Yahoo! Stephanie and I were on the same demo. One thing led to another, and we suggested a Twitter chat.
Those of you who are regular readers know I am a HUGE fan of business dashboards – I write frequently about them. I learned the value of dashboards when I was in the corporate world, where dashboards tend to be highly customized. Most of us don’t have the resources to build customized dashboards for our own businesses, connecting with all of our business systems.
That’s why it’s great to see the growing trend of ready-to-go dashboards for small businesses. Today you can find dashboards for tracking sales, finances, or – now, with the new Yahoo! Marketing Dashboard – for online marketing. Managing your online presence and making sense of all the data you have is more important than ever, as the infographic below shows.
Twitter Chat Details – Mark Your Calendars!
When: Wednesday, May 23, 2012, at 3:00 pm Eastern time Where: On Twitter! Follow the event hashtag #YDashboard to participate
Who: Stephanie Chander (@Bizauthor) and I (@smallbiztrends) are co-hosting.
Sponsor: Yahoo! Small Business (@YSmallBusiness)
Bonus: We’ll be holding random drawings for two $100 AMEX gift cards. But you have to be there!
If you’re new to Twitter chats, check out Lisa Barone’s “How to Participate in a Twitter Chat.”