Ok, this is a throwback for me \u2013 I am writing on a book that I really adore and have kept in my library for ten years.\u00a0 And if you have questions about operating a business for investment consideration, trust me it\u2019s the right book to have no matter what year it is. Venture Capital Investing; The Complete Handbook for Investing in Small Private Businesses for Outstanding Profits by David Gladstone lives up to its title. It covers the steps start ups should evaluate when creating a business plan, a marketing plan, or even asking for support from family and friends.\u00a0 My review copy is my own, a first edition \u2013 there is a second edition with some updates - but either edition will certainly help you organize your business for profits, growth, and proper investment. Thorough Questions For Important Capitalization And Investment Gladstone's book is thorough.\u00a0 As in capital letters that are truly meant to scream THOROUGH. Venture Capital Investing is structured as a small textbook, but in reality it\u2019s a fit for most businesses that seek venture capital or at least are thinking of it. \u00a0\u00a0Even in the preface Gladstone noted that after gaining \u00a0ten years experience in venture capital, he could not find a book that elaborated on investment in small private businesses.\u00a0 It may be a bit much to say a book covers everything \u2013 Gladstone admits his book is not the definitive text - but this one certainly gets it right on the things that count. The book's value lies in asking the questions and explaining the investment process a venture capitalist would consider before investing.\u00a0 A start up team can benefit by seeing how the tips fit for the business concept being developed. There are some human psychology and behavioral basics that get covered thoughtfully, such as how to evaluate the entrepreneur in the investment. \u201cPeople normally speak at 125 words per minute, but we can think and comprehend conversation at 500-600 words per minute.\u00a0 This means we have ample opportunity during interviews and discussions with the entrepreneurs to pick up many of the subtle clues and basic information that will lead us to a sound decision about the person.\u201d Tips on developing background information on the business cover the gamut. The professional references segment has a set of questions asking bankers, lawyers, even landlords specific questions on the start up\u2019s background.\u00a0 These sections are a few paragraphs, and truly worth the bookmark if you need to give or gain a complete picture of the team you are dealing with.\u00a0 Appendix 1 sets the questions in a convenient numbered list. Later segments explain the financial measures that should be in place, along with negotiating a deal and exit strategy. Unless you really are in IPO planning, you can skip the exit chapter; The negotiation chapter gives easy to read overviews of what legal concerns exits.\u00a0 There\u2019s no set ratio, but good explanation of what metrics are worthwhile and why. Understand The Investment Behavior Of An Entrepreneur \u201cBut what if I am crowdsourcing,\u201d you ask. \u201cWhat if I am not going to speak to a VC?\u201d \u00a0The questions posed in Venture Capital Handbook do help in those instances, because you\u2019ll gain some ideas as to how to answer investment concerns, which in reality are business concerns.\u00a0 The segment called Warning Signals of Problems, particularly the personal early warning signals from Gladtsone's experience, is good. For example, while many experts claim running multiple businesses is great, Gladstone explains when \u201chustle mode\u201d is questionable for investment: \u201cSometimes an entrepreneur will come in and tell you about an investment that he is going into personally. This is always a big red flag.\u00a0 Whenever an entrepreneur puts his full time and attention into anything else, you can be sure that the business you invested in will suffer.\u201d The book was first published in 1988 \u2013 a bit ahead of the current crop of tech-based start ups and opportunities expressed in books like Rework, The Mesh, and High Tech, High Cloud Customer Service.\u00a0 But the raised questions speak to the book\u2019s value and longevity.\u00a0 I have had my copy since 2001 and still peep the text on occasion. \u00a0You\u2019ll gain a lot from this in terms of anticipating investor questions. \u00a0I am more than certain your business will operate profitably after working through Venture Capital Investing.