Twitter Chat: How SMBs Can Take Advantage of Consumer Holidays

Valentine Day chat on TwitterHolidays are terrific opportunities to call attention to your business, hold a sale, offer a special, and motivate  customers to shop.  While many holidays are focused on consumer sales, even companies that sell business-to-business find ways to leverage consumer holidays to increase sales and get customers to buy.

Holidays are more than December 25th — there’s Valentine’s Day, Mother’s Day, Father’s Day and more.  These holidays will be here before you know it.  Share ideas with us on how to make the holidays a great time for your business.  Join us for a one-hour Twitter chat on the subject on Thursday, February 7th at 8 pm Eastern (5 pm Pacific time), presented by FedEx Office.

Tell us what’s on your mind and what you’re planning to to do to promote holiday sales volume — whether it’s running promotions, decorating your storefront, or simply having some fun in your email newsletter  in honor of an upcoming holiday.

$25 Gift Card Giveaway

In addition to providing great tips on preparing for the holidays in minutes, we’ll also be giving away several $25 gift cards, courtesy of FedEx Office, which is presenting this Twitter chat.

Be sure to join us:

TOPIC: How SMBs Can Take Advantage of Consumer Holidays

DATE: Thursday, February 7, 2013

TIME: 8:00 pm ET (New York time)

WHERE:, of course! Simply follow the hashtag #SMBValentine.

Be sure to follow me, @smallbiztrends as well and if you’re new to Twitter chats, check out “How to Participate in a Twitter Chat.”

Disclosure: FedEx Office compensated me to participate as a small business expert during the FedEx Office Tweet Chat program and write this post. FedEx Office also provided the gift cards. The ideas in this blog post are mine and not ideas or advice from FedEx Office.


Anita Campbell - CEO

Anita Campbell Anita Campbell is the Founder and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses, and also serves as CEO of

4 Reactions

  1. Martin Lindeskog

    I will be there! I like the romantic & commercial aspects of this day! I am a romantic realist! 🙂

  2. I’m totally excited! I will definitely be there for this awesome chat! 🙂


  3. Susan Payton

    I’ve always been an advocate of using holidays for marketing. Even silly ones, like Talk Like a Pirate Day. They’re fabulous blog fodder!

  4. Holidays are so much fun! 🙂 Looking forward to the chat!

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