A service that aspired to be the last username and password its members would ever need will soon be no more. I an official email announcement, Larry Drebes, CEO of Janrain, Inc. said his company would be shutting down myOpenID. The service promoted giving users a single sign-in for all participating sites. Those who still use the system for log-in will have a little time to adjust. Drebes said the service will not officially be shut down until February 1, 2014. Open ID Becomes the Standard In the end, MyOpenID did not fail to gain traction because of lack of acceptance for Open IDs. The company was founded in 2006 to help make sign-in easier for Internet users. But since then sites like Facebook, Google, Twitter, LinkedIn and Yahoo have all embraced Open ID standards, Drebes said. "By 2009 it had become obvious that the vast majority of consumers would prefer to utilize an existing identity from a recognized provider rather than create their own myOpenID account," he wrote. He says the company later switched to a business model based on social media log-in. Drebes said the company is delaying shut down of MyOpenID out of consideration for existing users. Janrain Inc. is a development company based in Portland, OR. It creates social tools like the Janrain User Management Platform helping clients learn more about their customers online. The video below explains more.