Blackberry Introduces Smartphone with 5-Inch Screen

blackberry z30

The company that many first associated with mobile business communications has unveiled its latest answer to the smartphone market. The Blackberry Z30 includes a five-inch display screen, touch-screen keyboard and a battery the company claims can maintain power for up to 25 hours depending upon use.

A video touting the new device (see below) shows emphasis on business use that includes video conferencing and a high level of mobile functionality over long periods.

Specifically, Blackberry boasts a screen-size, video display and audio quality the company says will make participants on a video call feel as if they are in the same room.

The company also says its projections on the device’s battery life are based on a mix of uses including networking and application use.

In a prepared statement, Carlo Chiarello, Executive Vice President for Products at BlackBerry, said:

The smartphone rounds out the BlackBerry 10 portfolio and is designed for people looking for a smartphone that excels at communications, messaging and productivity.

Other Blackberry Z30 Features

Other features, according to Blackberry, include:

  • Blackberry Priority Hub: A new centralized way to manage incoming email, social network and other communications. Blackberry says the technology “learns” from the user and prioritizes email, social networks and other messages based on user preference.
  • New antennae technology Blackberry says offers better connectivity even in low signal areas.
  • A BBM message system that delivers incoming messages no matter what application you might be using and allows you to dismiss, read or respond to messages without leaving your current application.

The new phone is expected to be available as early as next week in the UK and Middle East. But users in the United States will have to wait until the Holiday season to get their hands on the device.


Image: Blackberry


Shawn Hessinger Shawn Hessinger is the Executive Editor for Small Business Trends and a professional journalist with more than 20 years experience in traditional and digital media for trade publications and news sites. He is a member of the Society of Professional Journalists and has served as a beat reporter, columnist, editorial writer, bureau chief and managing editor for the Berks Mont Newspapers.

5 Reactions
  1. What apps does the phone support?

  2. Blackberry will face some extremely tough competition due to the fact that it is desperately trying to target the businessman market when these people are more inclined to buy into popular brands like Apple and Samsung. It has to come up with something that will make it a better option than the other phones.

  3. It seems like it has taken Blackberry such a long time to jump on the bandwagon, but now that they have, it looks like they are doing it right.

  4. Looks like Blackberry has come back stronger with new models to challenge Samsung such as the S4 type with big screens. It is like copying what your competitors do and make it better.

  5. Does anyone actually still remember Blackberry? I remember a few years ago they were all the rage for young women and professionals. I really can’t see how they will be able to compete with the likes of Apple and Samsung.