The Grim Reaper Will Seek Your Opinion





survey cartoon

The idea for this cartoon came from a visit to my bank. For some reason, they’re really, really pushy about these customer service surveys.

If you were to get a call from someone, how would you rate our service today? 10? Would it be a 10? Because if you rated us something other than a 10 it’s like giving us a 0. So it’s a 10, right? Right? RIGHT!

I’m not kidding.

It was one of those things that, once you notice it, you can’t help but notice these custom survey attacks everywhere you shop.

Hence, this cartoon.

6 Comments ▼

Mark Anderson Mark Anderson's cartoons appear in publications including Forbes, The Wall Street Journal and Harvard Business Review. His business cartoons are available for licensing at his website, Andertoons.com.

6 Reactions
  1. Lol at the grim reaper saying that!!!

    I think your bank needs to take a chill pill. The pushiness might end up having the opposite effect of what they’re seeking if they keep it up. Ask a customer once, then let it go. Jeez.

    • Couldn’t agree more! Over the line.

      • It’s NOT a good look either. As a customer, I’d find it off-putting and would be suspicious of why a bank was being that pushy; what’s in it for them? what’s REALLY in it for them?

        Over here (London), what I tend to notice more of are several charity fundraisers as well as people from some religious faiths offering flyers or booklets. They’re not that pushy though.

  2. I am amused! It is literally sucking the soul out of a customer.

  3. It is not good for soliciting real reviews. While I agree that customers need that extra push to start commenting on a service, you need not push them to give you a positive review. It should be a slight push without annoying the customer.

    • I think it might help if some of these companies give their customers some sort of incentive for completing a survey – for example, being entered into a competition or something. And also, perhaps let the customers take the survey away with them and bring back later. Or maybe have an online version of the survey available.

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