New MacBook Pros Feature Price Cuts But Improved Features


The new MacBook Pro with Retina display may not be the computer for every small business. But those needing high end features in the areas Apple excels, like graphics, should be ecstatic.

The latest generation of the laptops announced recently offered some pleasant surprises. Most importantly, Apple has dropped the price of the new laptops from $2,199 to $1,999 for the 15-inch laptop and from $1,499 to $1,299 for the 13-inch computer.

New MacBook Pro: System Improvements

But in introducing the new MacBook Pro with Retina display Apple also announced some other improvements:

  • Better processors (an Intel Core i7 for the 15-inch and a Core i5 for the 13 inch laptop).
  • Improved Intel Iris graphics in both laptops.
  • Increased battery life up to nine hours in the 13-inch and eight hours in the 15-inch.

Here’s another look at the new MacBook Pro with Retina Display from The Verge:





Retina Display

Apple introduced Retina display models of both the MacBook Pro 13-inch and 15-inch laptops last year.

For those in need of a refresher, basically, Apple defines Retina display as one in which the number of pixels is so great the human eye can no longer distinguish them individually. So the number of pixels varies with the size of the display.





For the new MacBook Pro, Apple says that amounts to more than four million pixels for the 13-inch laptop and more than five million for the 15-inch producing images crisper than the printed page.

Image: Apple 2 Comments ▼


Joshua Sophy


Joshua Sophy Joshua Sophy is the Assistant Editor for Small Business Trends and the Head of Content Partnerships. A journalist with 17 years of experience in traditional and online media, Joshua got his start in the newspaper business in Pennsylvania. His experience includes being a beat reporter covering daily news. He eventually founded his own local newspaper, the Pottsville Free Press, covering his hometown. Joshua supervises the day-to-day operations of Small Business Trends' busy editorial department including the editorial calendar and outgoing assignments.

2 Reactions

  1. I love graphics and the new MacBook Pro with Retina display may be something to explore and try out if there is any offer or sale. Just had my old laptop brought back and installed with anti-virus.

  2. Aira Bongco

    Wow a $1000 cut is a great bargain. But then again, I am wondering if this has something to do with recycled materials just like that of the iPhone 5C. I’m sure that a lot of Apple fanatics will be ecstatic about this deal. But if you’ll ask me, it is still on the expensive side.

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