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Social Media Basics, Changing Business Models and More





It’s time for another community news and information roundup. We’ve searched the Web for the best content from our small business community. Now we’re sharing that content with you. Please do the same and share it with your community too. And be sure to check the bottom of this post for more on how you can help.

Social Media for Beginners (Effective Enterprise)

You’ve probably heard it from just about everyone. Social media is important for your business. But where do you go from there? If you’re still a novice when it comes to what these tools are and how you can use them for your business, Josephine Hagan has this guide.

It’s Time for a Change (Gannon Solutions Online Blog)

Change is hard on everyone. But like it or not, it’s inevitable. That’s especially true for entrepreneurs, says Shawn Gannon. It’s the best solution when you discover you’ve got the wrong business model or you’re serving the wrong customers. Don’t sweat it, though. It’s just time for another approach.

Always be Ready to Learn (Simply Social)

The key to success in today’s world, whether in education, employment or just about anything else, is to be willing and able to keep on learning, says Tyler Arnold, CEO and co-founder of Simply Social. We think it’s the same for entrepreneurs, too. Take a look at Tyler’s inspiring video.

You Need These 50 Habits (Business Chat)

All entrepreneurs are different. But perhaps they all have a thing or two in common as well. Here are 50 habits many successful entrepreneurs possess, according to David R. Kiger. We’re curious if you agree.

Helping Others to Help Yourself (Black Expansion)

The most effective business models are those focused on meeting a need. Help others to meet their needs and they will help you meet your own in the process. Here’s a look at how one entrepreneur built her business out of supporting the dreams of others.

11 Tools You Should be Using (RMB Marketing)

If you do a lot of content marketing (and what small business doesn’t these days), you should find these helpful. Andrew Powell and Ryan Lindsay have collected this set of 11 tools they use regularly for content marketing. They may work for you too.

Adopting Two-Way Communication (Larson Marketing & Communications LLC)

One way communication is rigid and formal. It may measure employee sentiment, says Leslie A. Larson. But it won’t  turn your people into brand ambassadors for your business.

The Best Way to Use Negative Reviews (Search Engine People)

Reviews are so important to entrepreneurs these days. Especially online reviews which have given all your customers — including the unhappy ones — the opportunity to be heard. But it turns out even bad reviews of your product or service have value to you as an entrepreneur, explains Mike Campolattano.

Interview with an Entrepreneur (Woman Around Town)

Ever want to pick an entrepreneur’s brain? Us too! And in this case it’s the brain of Small Business Trends founder and CEO Anita Campbell. Check out this questionnaire from a NYC based website.

Pick the Right LinkedIn Group (Nicole Munoz)

LinkedIn Groups are still one of the best places for networking in social media. But not all LinkedIn Groups are created equal. This post led to some added discussion in the BizSugar community.

Reading Photo via Shutterstock

4 Comments ▼

4 Reactions

  1. Aira Bongco

    I especially loved the social media for beginners part. It is quite surprising how many businesses go into social media without learning how to use and maximize it. Social media is useless if you are just merely going to create a profile and blast untargeted messages. It is a tool that must be learned.

  2. Another great roundup of social media basics for small business! Learning the tools of modern marketing is essential for any business. You’ve got to learn the fundamentals, choose the social sites you need for your particular company, and then engage with your customers. Marketing has become an interactive two way dialogue. Knowing this, and applying great social media tactics, will give your enterprise the competitive edge you deserve.

  3. Though I’ve been using social media for a number of years, I clicked on the first link in your post as I still feel like a newbie in some ways. Also curious to read It’s Time for a Change and You Need These 50 Habits. I’m hoping I have some of those habits already :).

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