Vertical Measures Welcomes New President Chris Bird

Vertical Measures Welcomes New President Chris Bird

Phoenix-based marketing agency Vertical Measures welcomes a new president, Chris Bird, as head of daily operations. Bird was scheduled to take over the reigns of leadership effective today.

In an email detailing the change in leadership, former president and current owner and CEO Arnie Kuenn explained:

“I firmly believe that Vertical Measures is poised to make a big leap forward over the next few years. But I also recognize that we are going to need some help to get us there. With my travels, it’s just becoming too difficult to manage the business on a day-to-day basis. I am not as involved with you as I should be and our team deserves quicker, better leadership.”

Kuenn is pictured above with co-owner and Vice President Andi Kuenn.

Kuenn is a well-known speaker, author, podcaster and trainer. He will continue to function as CEO and evangelist for content marketing and the Vertical Measures brand.

Bird’s experience includes a previous position as senior vice president of business development for Lane Terralever, an all-digital agency, says an official announcement issued by Vertical Measures.

He will be responsible for ongoing operations and business development.

The company provides search, social and content marketing for Cisco and institutions like Keiser and Norwich Universities. Other clients include eCommerce sites, SEO firms and other Fortune 500 Companies, according to the Vertical Measures website.


Shawn Hessinger Shawn Hessinger is the Executive Editor for Small Business Trends and a professional journalist with more than 20 years experience in traditional and digital media for trade publications and news sites. He is a member of the Society of Professional Journalists and has served as a beat reporter, columnist, editorial writer, bureau chief and managing editor for the Berks Mont Newspapers.

7 Reactions
  1. Congrats to Chris, Arnie and the team! Big things coming in 2014 it sounds like.

  2. Thanks Robert – big things are certainly in the plans!

  3. Congratulations Chris! Given his background, I think that he has what it takes to manage this. It’s nice how the CEO admits to his limitations and willing to give the seat to someone else.

  4. Congratulations to Mr. Bird, he has had a storied and successful career and I think he will bring new innovations to Vertical Measures.