20 Apps You’ll Need for Better Instagram Pics and Videos

Instagram can be a powerful marketing tool when used correctly. And part of using it correctly is having an Instagram editor to make your images and videos stand out. But plain cell phone photos with vintage-inspired filters can only go so far. Luckily, you will not have a hard time getting your hands on an Instagram photo editor app or Instagram video editing app to enhance your photos and videos even further.

Instagram Editor Apps

Using the right Instagram editor app will make your images stand out to the 500 million daily users and the 50% of Generation Zers who are active on the platform. Posting high-quality images will grab the attention of your audience and encourage them to engage further. This will allow you to increase the presence of the brand of your small business on one of the most popular social media channels.

Here are 20 of the favorite apps amongst Instagram users.

Drive Traffic to Your Website

Sell Your Business

Win $100 for Vendor Insights


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Snapseed is a photo-editing app popular with bloggers and creative types. It gives the user control over nearly every aspect of their photos, from full auto correct features to small adjustments.

Snapseed is the “go-to” app for iPhone photography. This app is available on both iPhone and Android devices.


If you want more creativity with your editing, Enlight is the right app for you.

In addition to traditional editing tools and filters, it provides a selection of artistic effects which allows you to turn photographs into a drawing or painting. The customization features include mask tool for a section of an image, double exposures, tilt-shifts and more.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Instagram captions can be too often overlooked. So if you have a short message for your followers, adding text right with Overgam onto the photo can be a powerful ability.

Photo editing tools are important for brands to build a community on Instragram. Adding text to your photos lets you do that.

This app is available on iOS and Android.

Pic Stitch

20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Sometimes, one photo on its own won’t get your full message across. For photo collages, Fry’s app of choice is Pic Stitch. Pic Stitch is a free app, available on both iPhone and Android devices, that offers several basic layouts and more advanced ones that can be purchased within the app.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

This app, produced by Visual Supply Company, is another that is popular with a lot of creative professionals because of its editing controls and filter styles. It is available in both iPhone and Android versions.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Afterlight has a simple design and aims to make photo editing quick and easy. The app features 56 different filters, 66 textures, 15 adjustment tools, basic editing features and frames. It is available for both Android and iPhone devices.



If you want to take a photo that includes yourself or requires you to set your phone down on a tripod or other surface, TimerCam can take photos on a timer of up to 30 seconds and then export the photos. This app is available for both Android and iPhone.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Superimpose offers tools that might look familiar to PhotoShop users, including the ability to blend multiple photos together into one seamless image. This app is currently only available for iOS devices.


You take the right picture, but you notice something you want to remove. With TouchRetouch you can remove unwanted objects by simply using your finger to highlight the object.

You can get rid of unwanted electricity and telephone lines using the Line Removal tool or use the Blemish Remover to create the perfect portrait.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Double exposure is an effect that mixes multiple images together. This free app gives users that ability, which often leads to a dreamy type of effect but can also help depict time lapse. Free and paid versions are available on iOS devices, but there’s no current Android version of the app.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Like its name suggests, PicTapGo aims to make taking, editing, and posting photos as quick as possible. The app offers real-time previews and even saves the filters and tools you use most often so that they’ll be easily accessible.

It has a ton of filters to choose from, and most of them brighten up the picture.

PicTapGo is currently only available in an iPhone version.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Diptic is another app that allows users to create collages with multiple photos. But at $1 per download, it gives some additional editing options over what some free apps like Pic Stitch offer. This app is available for both iPhone and Android devices.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Lighting is a hugely important part of producing quality images. LensFlare comes with over 50 different effects to adjust the lighting so that photos are clear and bright. The app is currently only available for iOS devices.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

People with Apple computers may be familiar with the iMovie software. But this program is also available in a mobile version that gives users many of the same controls. The program is only available on Apple devices.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

PicsArt offers more artistic photo editing options, including HDR, watercolor, and pencil effects. It also includes a community of photographers and artists who use the app. This app is available for iPhone, Android, and other Web and mobile platforms.

Adobe Lightroom CC

Adobe is the premier platform for image editing and manipulation. With Adobe lightroom CC, you can use powerful and advanced editing tools with precise fine-tuning for color and exposure.

Some of the tools include one-tap presets for quick edits, curves and color mix, selective adjustments and perspective correction, and much more. This is an app that can take you from beginner to expert.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Instagram’s video platform actually offers some decent features, but the ability to add a soundtrack is one that must be sought elsewhere.

Vinyet is an editing app that also offers filters and stops motion features, to add music to animated or stop motion videos on Instagram. Vinyet is currently only available for iPhone.


20 Instagram Apps You'll Need for Better Instagram Pics and Videos

Bokeh is an effect that features out of focus points of light. Bokehful allows iPhone users to imitate this effect with various colors and patterns.


If you want some real creative edits for images and video, Mextures offers some a great set of tools.

In seconds you can apply high-quality dust and film grain, textures, light leaks, and beautiful gradients to your images. The app includes more than 200 formulas for 1-click editing created by professional photographers.

With these formulas you can make quick edits on the go and get great results.

Adobe Photoshop Express

Just like Lightroom CC, Photoshop Express is part of the Adobe suite of applications. With the express version of Photoshop, you can make professional grade edits on your mobile device quickly.

You can add text, manipulate images, auto-fix contrast, exposure, and white balance, automatic collage and much more.

More in: 20 Comments ▼

Annie Pilon Annie Pilon is a Senior Staff Writer for Small Business Trends, covering entrepreneur profiles, interviews, feature stories, community news and in-depth, expert-based guides. When she’s not writing she can be found exploring all that her home state of Michigan has to offer.

20 Reactions
  1. Aww I really enjoyed this article. I must admit that I am a photo fan when it comes to my mobile phone. My friends would scold me that I have too many editing apps on my phone. But I like it because that’s the way I am.

  2. Also check out SnapPrix. Tens of photo contests to test your photography skills. Nice addition to Instagram!

  3. Hello Annie, First of all, thanks for the classic Instagram app list. The new version of Instagram comes with the latest design that makes it faster and valuable. However, these apps add extra magic in the photography. I personally like Superimpose and Double Exposer for the creativity on Instagram.

    • Completely agree – they just add a little something extra. And I haven’t tried those two apps yet myself so I’ll definitely have to check them out. Thanks!

  4. I like many of these apps and use several of them for filters, cropping and adjusting exposure, contrast etc.

    Brand new on itunes – Check out RainbowLove Greetings App on itunes and you can add all kinds of colorful rainbows, hearts, boho symbols, geo patterns, borders. Every photo needs some color. With this app you can send or make ecards or use your own photos to make ecards, memories or postcards.

  5. Hello Friends.. You can also Try InstaMapia for instagram to experience instagram in a totally different way, You can save and share images and you can also search for user or hash tags, plus its geo tagging option will help you to take a tour of the world on the map..
    Try this out from:

  6. Do you have any app recommendations for branding your handle and website in the same sized font and location on multiple photos? I’m creating a 365 day program and want to include these elements on each photo but I am having a hard time finding an app that will save this so I can quickly load it.

    • I use Adobe Lightroom for watermarks if this is what you are after, you can create multiple watermarks easy and easy to select and use 🙂

  7. try Instafusion image blender app…..it has a very easy and beautiful interface…

  8. This is a very good list, all the apps are very helpful. It’s great how third-party apps can easily cover almost any need one can feel. Editing apps were always the most widely used, and there was only one domain not covered. And i’m talking about follower management. But since instagram has implemented its following and action per hour limitations, the need has risen significantly. The best app i could find yet is fast-unfollow.com, it can quickly get rid of up to 5000 users not following back per day, so if your a fan of follow-to-follow method – it’ll help you a lot. First 1000 is free so check it out. Hope it’ll be of use for someone;)

  9. If you ask me i think what Instagram really lacks is a fully-functional web-interface. They did a really good job recently, intoruding the way to comment from the siite, but it’s still unable to upload pictures. I don’t upload smartphone pics, i post the naval blueprints so it’s inconvenient for me to send them on my phone first, and as it is impossible with standard means i have to use a third-party service zengram.net. It has a few cool options for automatic interaction with other users, which saves some time as well, but the main thing is the lack of useful tools in the original functionality.

  10. On my part, VSCO cam is on the first place among editting apps. Do you agree with me? By the by, Zengram is the best app for increasing followers. I’d give my right arm for this effective and handy app)

  11. Many great apps in that list, but I especially like VSCO Cam for the creative filters it provides.
    I also use PhotoVideoCollage. I like the fact that you can create not only photo, but also video collages and then upload them on Instagram.
    The app is free, so who’s interested can check it out on photovideocollage.com.

  12. no one commenting on the fact that they’re basically all Apple applications?

  13. oh come on! what about Android devices!

Win $100 for Vendor Selection Insights

Tell us!
No, Thank You