20 Apps You’ll Need for Better Instagram Pics and Videos

Instagram can be a powerful marketing tool when used correctly. But plain cell phone photos with vintage inspired filters can only go so far. Luckily, there are plenty more apps available to enhance Instagram photos and videos even further. We asked around to find some favorites among Instagram users. Below are 20 of them.


instagram apps

Snapseed is a photo-editing app popular with bloggers and creative types. It gives the user control over nearly every aspect of their photos, from full auto correct features to small adjustments.

Photographer Jeffrey Kaphan said that Snapseed is his “go-to” app for iPhone photography. After trying a number of the other photography apps available, he said Snapseed is still the only one he uses regularly. This app is available on both iPhone and Android devices.


instagram apps

This mobile photo editor offers basic controls along with filters, frames, stickers, and other effects. The app itself is free but offers some in-app purchases like additional effects and filters. Aviary is available for both iPhone and Android devices.


instagram apps

Instagram captions can be too often overlooked. So if you have a short message for your followers, adding text right onto the photo can be a powerful ability.

Greg Fry, founder of Careers Coach, uses Overgram to help emphasize messages on Instagram:

“I believe that photo editing tools are vital for brands looking to built a community on Instragram, in particular tools that allow you to add text to your photos.”

This app is currently only available on the iPhone. Sorry, Android users.

Pic Stitch

instagram apps

Sometimes, one photo on its own won’t get your full message across. For photo collages, Fry’s app of choice is Pic Stitch. Pic Stitch is a free app, available on both iPhone and Android devices, that offers several basic layouts and more advanced ones that can be purchased within the app.


instagram apps

This app, produced by Visual Supply Company, is another that is popular with a lot of creative professionals because of its editing controls and filter styles. It is available in both iPhone and Android versions.

Artist Laura E. Pritchett uses both VSCO Cam and Snapseed and said she’s been very happy with the quality they produce:

“I’m often asked on social media if I am posting DSLR images and I think those slight adjustments to contrast and color that I’m able to make when editing can help to give them that comparable feel.”


instagram apps

Afterlight has a simple design and aims to make photo editing quick and easy. The app features 56 different filters, 66 textures, 15 adjustment tools, basic editing features and frames. It is available for both Android and iPhone devices.



If you want to take a photo that includes yourself or requires you to set your phone down on a tripod or other surface, this app can take photos on a timer of up to 30 seconds and then export the photos. This app is available for both Android and iPhone.


instagram apps

Superimpose offers tools that might look familiar to PhotoShop users, including the ability to blend multiple photos together into one seamless image. This app is currently only available for iOS devices.


instagram apps

Everlapse is an app that creates flipbook style videos using a series of photos. So brands and other users can show off more than one photo within a post and even add others to collaborate on a photo album. It is currently only available on iPhone devices.


instagram apps

Double exposure is an effect that mixes multiple images together. This free app gives users that ability, which often leads to a dreamy type of effect but can also help depict time lapse. Free and paid versions are available on iOS devices, but there’s no current Android version of the app.


instagram apps

Like its name suggests, PicTapGo aims to make taking, editing, and posting photos as quick as possible. The app offers real time previews and even saves the filters and tools you use most often so that they’ll be easily accessible.

Blogger Nicole Maxfield uses PicTapGo and has been happy with how many of its filters seem to brighten up her mobile photos:

“I use it because it has a ton of filters to choose from, and most of them brighten up the picture.”

PicTapGo is currently only available in an iPhone version.


instagram apps

Diptic is another app that allows users to create collages with multiple photos. But at $1 per download, it gives some additional editing options over what some free apps like Pic Stitch offer. This app is available for both iPhone and Android devices.


instagram apps

Lighting is a hugely important part of producing quality images. LensFlare comes with over 50 different effects to adjust lighting so that photos are clear and bright. The app is currently only available for iOS devices.


instagram apps

People with Apple computers may be familiar with the iMovie software. But this program is also available in a mobile version that gives users many of the same controls. The program is only available on Apple devices.

Filmmaker Nazar Melconian enjoys the controls and ease of use of this program:

“Unlike a photo, a video is much harder to come off well made, well told, and therefore engaging or relevant due to the fact you suddenly are incorporating moving elements and sound, all of which I control with a quick edit with iMovie for the iPhone.”


instagram apps

This mobile app offers more artistic photo editing options, including HDR, watercolor, and pencil effects. It also includes a community of photographers and artists who use the app. This app is available for iPhone, Android, and other Web and mobile platforms.

Slow Camera Shutter Plus

instagram apps

This free app gives iPhone users the ability to slow the shutter speed on their phone’s camera, which can create interesting effects when photographing moving objects. It also offers a self-timer, photo effects, and basic editing tools.


instagram apps

Instagram’s video platform actually offers some decent features, but the ability to add a soundtrack is one that must be sought elsewhere.

Photographer and videographer Meagan Cignoli uses Vinyet, an editing app that also offers filters and stop motion features, to add music to her animated or stop motion videos on Instagram. Vinyet is currently only available for iPhone.


instagram apps

Bokeh is an effect that features out of focus points of light. This app allows iPhone users to imitate this effect with various colors and patterns.


instagram apps

This video editing app offers filters, soundtracks, and other editing tools all aimed at giving mobile videos a vintage feel. Vintagio is currently only available on iOS devices.

TiltShift Generator

instagram apps

This free app for iOS devices allows users to apply various Toy Camera effects such as miniature, which can be especially useful in adding emphasis to landscape photos.

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Annie Pilon - Staff Writer

Annie Pilon Annie Pilon is a Senior Staff Writer for Small Business Trends, covering entrepreneur profiles, interviews, feature stories, community news and in-depth, expert-based guides. When she’s not writing she can be found on her personal blog Wattlebird, and exploring all that her home state of Michigan has to offer.

21 Reactions

  1. Aira Bongco

    Aww I really enjoyed this article. I must admit that I am a photo fan when it comes to my mobile phone. My friends would scold me that I have too many editing apps on my phone. But I like it because that’s the way I am.

  2. Also check out SnapPrix. Tens of photo contests to test your photography skills. Nice addition to Instagram!

  3. Hello Annie, First of all, thanks for the classic Instagram app list. The new version of Instagram comes with the latest design that makes it faster and valuable. However, these apps add extra magic in the photography. I personally like Superimpose and Double Exposer for the creativity on Instagram.

    • Annie Pilon

      Completely agree – they just add a little something extra. And I haven’t tried those two apps yet myself so I’ll definitely have to check them out. Thanks!

  4. I like many of these apps and use several of them for filters, cropping and adjusting exposure, contrast etc.

    Brand new on itunes – Check out RainbowLove Greetings App on itunes and you can add all kinds of colorful rainbows, hearts, boho symbols, geo patterns, borders. Every photo needs some color. With this app you can send or make ecards or use your own photos to make ecards, memories or postcards.

  5. Hello Friends.. You can also Try InstaMapia for instagram to experience instagram in a totally different way, You can save and share images and you can also search for user or hash tags, plus its geo tagging option will help you to take a tour of the world on the map..
    Try this out from:

  6. Do you have any app recommendations for branding your handle and website in the same sized font and location on multiple photos? I’m creating a 365 day program and want to include these elements on each photo but I am having a hard time finding an app that will save this so I can quickly load it.

    • I use Adobe Lightroom for watermarks if this is what you are after, you can create multiple watermarks easy and easy to select and use 🙂

  7. try Instafusion image blender app…..it has a very easy and beautiful interface…

  8. This is a very good list, all the apps are very helpful. It’s great how third-party apps can easily cover almost any need one can feel. Editing apps were always the most widely used, and there was only one domain not covered. And i’m talking about follower management. But since instagram has implemented its following and action per hour limitations, the need has risen significantly. The best app i could find yet is fast-unfollow.com, it can quickly get rid of up to 5000 users not following back per day, so if your a fan of follow-to-follow method – it’ll help you a lot. First 1000 is free so check it out. Hope it’ll be of use for someone;)

  9. If you ask me i think what Instagram really lacks is a fully-functional web-interface. They did a really good job recently, intoruding the way to comment from the siite, but it’s still unable to upload pictures. I don’t upload smartphone pics, i post the naval blueprints so it’s inconvenient for me to send them on my phone first, and as it is impossible with standard means i have to use a third-party service zengram.net. It has a few cool options for automatic interaction with other users, which saves some time as well, but the main thing is the lack of useful tools in the original functionality.

  10. On my part, VSCO cam is on the first place among editting apps. Do you agree with me? By the by, Zengram is the best app for increasing followers. I’d give my right arm for this effective and handy app)

  11. Many great apps in that list, but I especially like VSCO Cam for the creative filters it provides.
    I also use PhotoVideoCollage. I like the fact that you can create not only photo, but also video collages and then upload them on Instagram.
    The app is free, so who’s interested can check it out on photovideocollage.com.

  12. no one commenting on the fact that they’re basically all Apple applications?

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