Another Twitter Outage the Result of a New Service Deployment Gone Wrong

twitter outage

Twitter has been experiencing Technical Difficulties lately. The latest happened earlier this week. The social network was inaccessible for more than a half hour. Many users were logged out of the Twitter system.

In a service notification, Twitter says it attempted to implement a new service and it failed:

“During a planned deploy in one of our core services, we experienced unexpected complications that made Twitter unavailable for many users starting at 11:01am (Pacific time).”

Twitter says it “rolled back the change” when it identified the problem. The site conducted a “controlled” restart to ensure other functions were working properly. The site was fully functional by 11:47 a.m. the same day.

There are few details on what that new change to Twitter was supposed to be. And all the changes may not have been completely rolled back, either. Upon our inspection, the “Connect” tab at the top of your homepage is different. Now, it’s labeled “Notifications.”

It was only just more than a week ago that Twitter suffered another service interruption.

In that disruption, thousands of users were sent emails informing them that their passwords had been reset. The reset supposedly the result of a system, or so users were told in the initial email. Then, in a follow-up message, users were told it had all been a mistake.

Twitter insists that it was not hacked and that user data was not compromised. Instead, it blamed a system error causing the emails to be sent.

Whatever the more recent problem this week, the system was not down for long. But it remains to be seen what upgrades the social platform still plans to introduce.

Blue Bird Photo via Shutterstock

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Joshua Sophy Joshua Sophy is the Editor for Small Business Trends and the Head of Content Partnerships. A journalist with 20 years of experience in traditional and online media, he is a member of the Society of Professional Journalists. He founded his own local newspaper, the Pottsville Free Press, covering his hometown.

3 Reactions
  1. Well hello Joshua, I must admit I am not fully up to speed with the latest developments of Twitter, image tweets etc. However when a younger (20 years!) workmate chatted about what he was doing on snapchat, Twitters problems fell for me into place.

    The kids are moving on and by Twitter attempting to follow them, it risks alienating its core users who just want simplicity but most of all reliability, after all who wants to go back to the days when the fail whale was the norm rather than the exception.


  2. Hey igor,

    Thanks for your insight.

    I think Twitter is feeling some pressure to stay relevant. I watch and follow a lot of sports and in that realm, Twitter’s relevance is never an issue. Often times, that’s where the story is.

    As long as people like me believe I’m connected directly to people of that type of prominence, I don’t think relevance will be an issue.

    However, it needs to get more organized and easier on the eyes. If you follow a lot of people, sometimes it’s just too difficult to follow it all. How many Tweets am I not seeing? I think the new layouts that have been proposed will go a long way toward addressing those issues.

  3. Isn’t Twitter getting bored with these rising frequency of problems? I know I am and I’m not even on Twitter that much. I can imagine what it’s like for those who use it more frequently.