Running an eCommerce business can be complicated. There are so many different tools and trends to keep up with in order to remain successful. But the experts in our small business community have a lot of helpful tips to offer ecommerce businesses, along with many other types of businesses.
Read on for a full list of small business tips and resources in this week’s Small Business Trends community news and information roundup.
Use Apple Pay for eCommerce Business
Apple just launched Apple Pay, its mobile payment system for stores and businesses. But the system could mean changes for online businesses as well. In this post, Jordan Elkind explains what the system could mean for online marketers.
Make Use of eCommerce Trends
The eCommerce industry is constantly evolving. So when you run an eCommerce business, it’s important to keep up with the new trends and tools. Here, Sudeep Banerjee shares some of the eCommerce trends that can help your business in 2015 and beyond. See more discussion of eCommerce trends at the BizSugar community.
Use These Merchandising Strategies to Drive Online Retail Conversions
If you run an eCommerce business, then you already know the importance of merchandising. Though merchandising can take many different forms, its purpose is mainly to drive conversions. This post from Angelica Valentine includes five merchandising strategies you can use to do just that.
Get Organized Before 2015
The new year will be here faster than you think. So that means now is the time to try and get organized before the full chaos of the holidays ensues. Here, Nellie Akalp offers some tips and suggestions for how to get your business organized before 2015.
Avoid These Direct Mail Flubs
(Small Business Marketing Tools)
Direct mail can still be an effective marketing tactic, depending on your business and target audience. But there are some mistakes you can make with your direct mail efforts that can make them less effective. This post from Joy Gendusa includes three of the biggest direct mail mistakes that can be costly for your business. You can read further discussion of this topic in the BizSugar community.
Use GIFs in Your Marketing Campaigns
GIFs are often viewed as fun little accents included in online posts. But animated GIFs can actually serve a marketing purpose as well. In this post, Bonnie Harris shares some tips for using animated GIFs in various types of marketing campaigns.
Banish Writer’s Block
From blogging to sending marketing emails, you likely have to write a lot of content for your business. So writer’s block can become an issue. Luckily, Matt Simpson shares four questions to help inspire timely content in this post. See more discussion on the topic in the BizSugar community.
Don’t Scare Away Readers
(Self Publishing Advisor)
Self-published books have become a great option not just for professional writers, but also for any kind of entrepreneur. However, you’ll want to make sure your writing doesn’t scare away potential readers. This post from Jodee Thayer includes some of the common mistakes that self-published writers make and tells you how to avoid them.
Narrow Down Your Franchise Options
There are so many different franchise opportunities out there. So if you’re looking for a new venture, it can be difficult to choose just one. But this post from Holly Brochard includes some tips you can use to narrow down your choices. Then check out further discussion on this topic in the BizSugar community.
Get Your Team to Work Together
(Corporate Coach Group)
To run an effective business, you need to have a team that works well together. If you’re having issues in that area, Chris Farmer has some strategies you can use to improve your company’s teamwork. Here’s more discussion on the importance of teamwork in the BizSugar community.
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