PALO ALTO, Calif., Oct. 10, 2014 /PRNewswire/ — SurveyMonkey, an online survey platform, today announced an integration that connects survey data directly with Salesforce on Salesforce AppExchange. This integration empowers companies to send and analyze surveys from within Salesforce via the SurveyMonkey for Salesforce app. Now available on Salesforce AppExchange, this application empowers companies to view survey responses directly alongside Salesforce information, providing more context to both data sets. The app brings one the most requested features of Salesforce – easy, powerful, integrated surveys – to the fingertips of Salesforce users and their everyday workflow.
Built on the Salesforce1 Platform, the SurveyMonkey app offers a simple way for companies to easily gather powerful, insightful feedback and connect the data back into Salesforce in a seamless, two-way data flow. Users can schedule surveys at recurring intervals or set triggers based on events in Salesforce. The customer feedback data flows back in for easy access, monitoring and analysis – down to the contact level – without ever leaving the platform, and can be accessed via desktop and mobile phone.
As a result, the app better reveals the voice of the customer for teams working with the Salesforce1 Platform. For example, the app will help identify upsell opportunities, test product or price offerings, and measure Net Promoter Scores. Once the surveys are active, companies can track performance over time and create custom benchmarks. This survey data enables companies to better manage their sales funnel and customer relationships to ultimately make better business decisions.
“This app demonstrates our continued focus on giving organizations the ability to fully harness the power of data,” said SurveyMonkey CEO, Dave Goldberg. “By partnering with Salesforce, and coupling the app with our suite of survey offerings, such as SurveyMonkey Audience, we are helping users worldwide build custom data sets, see results in context, and harness the power of big data.”
“A survey app was the most requested integration from more than half of our customers across all segments and industries,” said Ron Huddleston, senior vice president for Global ISV and Channel Alliances at Salesforce. “We are excited to bring the power of SurveyMonkey to Salesforce users. Customer feedback is critical for any business, and SurveyMonkey is an ideal addition to the salesforce.com Partner Program as their leadership in the space will help further our vision of being the customer success platform.”
Information about the SurveyMonkey for Salesforce app can be found here and on the Salesforce.com AppExchange. The app will be available for demonstration at the SurveyMonkey booth #W227 in Cloud Expo West and during the Build Your Own Big Data Session at Dreamforce next week in San Francisco, California.
About Salesforce AppExchange
Salesforce AppExchange is the world’s leading enterprise apps marketplace that empowers companies to sell, service, market and engage for the Internet of Customers. With more than 2,200 partner apps and more than 2.4 million customer installs, it is the most comprehensive source of social, mobile and connected cloud apps for business.
About Dreamforce 2014
Dreamforce 2014 is the world’s largest software event. It unites Salesforce experts, partners and customers to demonstrate how companies of all sizes and industries are running their business from their phones and connecting with customers in a whole new way. With keynotes that showcase visionary technology, more than 1,500 specialized sessions, thousands of live demos and inspiring customer stories, attendees will learn how to transform how they sell, service, market and engage for the Internet of Customers.
SurveyMonkey is the world’s leading online survey platform, with more than 2 million survey responses every day. SurveyMonkey has revolutionized the way people give and take feedback, making it accessible, easy and affordable for everyone. The company was founded in 1999 with a focus on helping people make better decisions, and has built technology based on over 10 years of experience in survey methodology and web development. Customers include 99% of the Fortune 500, academic institutions, organizations and neighborhood soccer leagues everywhere.
The company has over 450 employees globally, with headquarters in Palo Alto, CA. For more information, visit www.surveymonkey.com.
Salesforce, Salesforce1 and others are trademarks of salesforce.com, inc.
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