Microsoft Expands Dynamics CRM Services with FieldOne Acquisition

dynamics crm

dynamics crm

Microsoft has just taken a step in furthering their Dynamics CRM services. The company announced on Thursday that it has reached an agreement to acquire FieldOne, a cloud-based field service management solution.

Microsoft Dynamics is a customer relationship management (CRM) software that can help organizations and businesses manage their end-to-end business processes. In addition to customer support, Dynamics also offers enterprise resource planning (ERP). Dynamics ERP includes solutions for your business such as managing financials, supply chain, operations, and human resources.

With the acquisition of FieldOne, Microsoft can now add cloud-based field service management to Dynamics. FieldOne offers work order management, asset contact, automated scheduling, workflow capabilities, and other services. Microsoft says in the announcement:

“This is a unique, and transformational point in time for these solutions as enterprises look to improve their responsiveness to customers with service in the field – taking service directly to the customer anytime a service cannot be managed by phone or other channels.”

This is not the first time Microsoft has taken steps to expand on its Dynamics services.

Back in January 2014, the company acquired Parature, a cloud based customer support software. The acquisition added chat, self-service functionality, and knowledge management to the list of what Dynamics has to offer.

Microsoft says in the announcement that FieldOne “was built from the ground up to leverage Dynamics CRM.” This would mean a more seamless integration and Microsoft claims customers will be able to start using the services added by FieldOne right away.

The acquisition of FieldOne is a move in rounding out Microsoft Dynamics customer support and business management solutions. For many business owners, offering good customer support is important in maintaining customer satisfaction. Satisfied customers can translate into lifelong customers.

Microsoft Photo via Shutterstock

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Tabby McFarland Tabby McFarland is a staff writer and web researcher for Small Business Trends. As a staff writer she specializes in social media, technology, special interest features, and e-commerce. A geek at heart, Tabby loves to be online interacting with the blogging community. Tabby is a WAHM (work at home mom) and is also an avid Pinterest enthusiast with a strong sense of style and creativity.

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