Infusionsoft Recruits Former Intuit Exec for New Products Division





The former Vice President and General Manager of Quickbooks Online, Terry Hicks, has accepted a newly created position. Hicks has moved to Arizona-based email marketing and sales software company Infusionsoft. There he will serve as Infusionsoft’s first Chief Products Officer.

Hicks established the now $600 million business, Quickbooks Online, and focused on accelerating its growth to a worldwide level from the ground up.

According to Infusionsoft, Hicks will drive the company’s global product strategy which will include product management, payments and business development. He will also oversee the company’s suite of services, program interfacings, and apps called “Marketplace” designed for small business use.

Having served in various leadership roles at Intuit for more than 15 years, the Silicon Valley executive grew Quickbooks Online from 450,000 U.S. subscribers to 840,000 in 120 countries worldwide.

Hicks says he is excited to join Infusionsoft because he sees the company as committed to improving the success rate of small businesses all over the world.

He describes his new company’s passion and commitment to small business success as unparalleled. Hicks says Infusionsoft understands the challenges small businesses face in today’s digitally connected world. He also praises the company’s desire to bring powerful technology to a market ripe with opportunity.



In a company news release, Infusionsoft Chief Executive Officer Clate Mask says:

“Terry gets small business and he understands what it takes to grow a billion dollar company by serving that market sector. He knows first-hand how underserved the market is, and he shares our passion to help more small businesses realize success and their dreams.”

Hicks says his commitment to small business comes from an understanding and appreciation of the impact they have on the communities they serve. He explains:

“When a small business succeeds, the ripple effect is greater than on just the entrepreneur. The employees, families, customers and their local community at large benefit, which results in a more vibrant and diverse place for everyone to live. Infusionsoft is laser focused on helping small businesses grow their revenues, which is the lifeblood of any business. ”

Image: Infusionsoft More in: 2 Comments ▼


Louis Gombocz


Louis Gombocz Lou Gombocz is a Staff Writer for Small Business Trends. He is an experienced public affairs, news, and features journalist. He has a particular affinity for business reporting having worked as a writer an editor for the former Lehigh Valley Business Digest. Lou lives in Bethlehem, PA.

2 Reactions

  1. Aira Bongco

    With his experience, I am sure that he will drive the company to greater heights. This has somehow got me thinking. What if you managed to train someone in your business and that person went to another company to use what he has learned? How can you prevent him from stealing your ideas?

  2. Martin Lindeskog

    Is Infusion the leading company in the field of inbound marketing?

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