Every business is different, and thus requires different tools and strategies to grow. So you need to find the best methods for your own business.
For that reason, we’ve gathered a variety of different tips from around the small business community, from retargeting to growing your email list. Find the ones that are right for your biz in this week’s Small Business Trends community news and information roundup.
Use Retargeting Without Scaring Off Customers
(The Marketing Spark)
Retargeting is a method that allows you to market your products or services to people who have already bought from you or viewed your offerings. It can be an effective way to garner repeat customers, if done correctly. Rares Bansecu includes some helpful tips about how to use retargeting without scaring away customers.
Grow Your Email List with These Quick Tips
A healthy email list is key to growing your business online. And building that list doesn’t have to be complicated. In this post, Jesse Wisnewski shares 11 simple methods you can use to grow your email business’s email list.
Use These Data Driven Strategies to Engage Your Audience
Businesses are constantly coming up with new ways to use customer data for their marketing efforts. The methods outlined by Megan Totka can help your business leverage data to engage your customers. And don’t miss the conversation surrounding this post on BizSugar.
Download These Apps for Your Next Business Trip
If you ever travel for your business, then you know how complicated and frustrating working on the go can be if you don’t have the right tools. But the business travel apps in a post by Prateek Jose can help you make the most of your next business trip.
Make Some Cash for Your Next Great Idea
Pretty much every business could use some extra cash. But entrepreneurs with great ideas and no funding have a need greater than most. Ivan Widjaya shares some methods you can use to bring in some cash for your next great idea. BizSugar members also weighed in on the post.
Use These SEO Trends to Increase Your Traffic
SEO is a concept that’s constantly changing as search technology evolves. While you should always focus on publishing high quality, relevant content, there are trends that can help you build traffic in the short term. Neil Patel shares some of them.
Avoid These Common Website Mistakes
(Perceptive Public Relations)
Your website is one of the most important assets that your business has. But too often, businesses don’t make the most of their websites. The mistakes listed by Sandy Lawrence are common among many new businesses. Make sure yours avoids them.
Clear the Clutter from Your Mind to Get Stuff Done
Whether you’re working on new marketing materials or crunching numbers, you’re likely to be most productive if your mind is free of clutter. Shelley Graves shares some steps for clearing your mind. And the BizSugar community shared their thoughts.
Learn About Great Content Marketing
Content marketing requires that you create content that’s unique and relevant to your business. But while your actual content shouldn’t mirror that of other businesses, you can still learn a lot from looking at their strategies. Pratik Dholakiya includes some examples of brands using content marketing successfully.
Banish These Entrepreneurial Fears
Fear is a natural part of life, and of business. But it can also hold you back if you let it. For that reason, Akshay Nanavati recommends that you banish these common entrepreneurial fears. Members of the BizSugar community also discussed the post here.