It your looking for new opportunities to improve your small business, there’s no time like the present. Whether you’re looking to gain some expert insights, promote your content more regularly or just get better at a new skill, there are so many possibilities and no better moment to get started.
For some tips and insights on various ways to better your business today, see what members of the small business community have to say. It’s all below in the weekly Small Business Trends community news and information roundup.
Learn These Online Marketing Lessons from Experts
At the start of a new year, it can help to take a look back at the previous year and think about the lessons you learned that have impacted your business. Jonathan Herrick includes some important marketing lessons that top business experts learned in 2015.
Promote Your Content With Up-To-Date Strategies
Creating content is an important part of any marketing strategy. But it doesn’t ensure that anyone will actually see your content. To do that, you need to learn how to promote it in a way that will really reach your target audience. Pam Neely shares some tips for promoting content in 2016.
Improve Your Writing Skills in a Week
Improving your writing skills can go a long way toward making your blog an effective marketing tool. And doing so doesn’t have to take long. Emily Johnson includes a simple guide to improving your blog writing skills in just one week. BizSugar members shared thoughts on the post here as well.
Become a Purpose Driven Business
Cause marketing and charitable affiliations can be great for brands. But getting involved with various causes and purposed can also help your business bring about real change and improve your communities. In this post, Samantha Kerstetter discusses why and how you can form a purpose driven business.
Make These Considerations Before Hiring a Social Media Manager
(Social Media Week)
Hiring a social media manager can really jump-start your online marketing efforts. So if that’s one of your main business goals for 2016, you could benefit by checking out these tips from Dan Steiner about things you should consider before hiring a social media manager.
Look Into These Social Media Trends
(Susan J. Campbell)
Social media is a constantly changing medium. So you need to keep up with the trends and evolving methods if you want it to be effective for your business. Susan J. Campbell includes some of the biggest social media trends of 2015.
Prepare for These Common Decision Making Challenges
At some point while running a business, you’ll come across a situation where you need to make a difficult decision. There are plenty of common decision making challenges that most leaders face. Adriana Lucha shares a few of them.
Make Your Sales Presentations Great
To make great sales presentations, you first need to learn what great sales presentations usually look like. Marguerite Zimmerman includes some tips for improving your sales presentations in the new year. You can also see discussion about the post over on BizSugar.
Consider the Benefits of a Startup Accelerator
If you’re looking for startup funding in 2016, you might consider joining a startup accelerator program. Debra Carpenter discusses four of the key benefits you could attain from being part of a startup accelerator.
Move Your Business Without Disrupting Normal Operations
If one of the major changes you’re expecting for your business in 2016 involves a move, then you may be anticipating some disruption of your normal operations. But as this post by Ivan Widjaya points out, you can relocate your business without disrupting your operations.
If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: firstname.lastname@example.org.
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