Adobe Target's Drew Burns discusses the need for small businesses to get very specific data from potential customers to get the right content to them.
Monthly Archives: January 2016
A lot of times, big things are the culmination of a lot of little things. Those little things lead to bigger ideas and drive at a common, larger goal.
Email marketing is very effective, sure. But people have a tendency to tune those messages out over time, especially if you send too many. Check out the options available via Facebook if you want to hit an engaged targeted audience with your message.
Need some background noise in your office to help get those creative juices flowing? To borrow a phrase from a few years back, there's an app for that. Check out these noise apps that aim to put you in the right zone for getting work done.
An SEO expert hired to help improve one company's online reputation is now serving the first part of a 3-year federal prison term after he admitted to extorting that company after it had fired him.
If you haven't heard of the Flat Lay design or the Boho design trend, you should check out the 2016 Creative Trends report from Shutterstock. These visual styles will be especially important for websites, social media, and content marketing in 2016.
Small family-run businesses can offer a really unique, sometimes ages-old product or service to their communities. They can also fall victim to familial squabbles and other forms of interference. That's why it may be necessary for these small businesses to go outside the family to find someone to keep things running smoothly.
Handmade goods and the small business owners behind them may be more than just a trend. The industry is booming and there are more arenas in which the makers of these goods can shop their products.
The cash register as we once knew it is so 20th Century. For small businesses to adapt to all the changes in retail sales, they need to get a mobile point-of-sale system. Here's some helping picking one right for your small business.
Microsoft has issued a recall on the AC power cord that was sold with its Surface Pro devices over worries they could overheat. If you bought one before March 15, 2015, you are eligible for a free replacement.
Daymond John, Gary Vaynerchuck, and Seth Godin all discuss their secrets to success and how small business owners can strive toward similar goals.
Ready to add a smart device to your small business operations? Think twice before you do. New research shows that many of these devices fail to encrypt data coming in and going out of them.