The Benefits of Working Backwards





easy come easy go business cartoon

Sometimes I like to work backwards.

For example with this cartoon I drew the zig-zagging sales graph first and then tried to figure out what the people in the meeting might think about it.

There was a see-saw joke, something about M’s and W’s, shark’s teeth … But once ‘easy come, easy go’ suggested itself, I knew I was close. Then it was just naming the guy Phil, introducing some tension, and I backed into what is one of my recent favorites.
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Mark Anderson Mark Anderson's cartoons appear in publications including Forbes, The Wall Street Journal and Harvard Business Review. His business cartoons are available for licensing at his website, Andertoons.com.

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