Website can provide a huge boost for your business. But in order for your website to be effective, you need to have the right content, audience and tools to make it work. Members of the online small business community have plenty of experience using websites to grow their businesses. Read some of their top website creation tips below.
Grow Your Web Traffic
A great website is only great if people actually read it. That means you need to learn how to grow your website’s traffic. This article by Jerry Low of Web Hosting Secrets Revealed shares some tips for doing just that. You can also see discussion about the topic over on BizSugar.
Follow These Top Websites for Entrepreneurs
To be a great entrepreneur, you need to learn from great sources. Business websites can be very helpful in keeping you up to date with the latest news and trends. And in this article from Wealthy Gorilla, Dan Western shares 40 of the top websites for entrepreneurs that you should add to your reading list — including Small Business trends. Thanks, Dan!
Run a Better Company Site
In some industries, it seems like more and more websites are focused around companies rather than individuals. That’s a trend discussed here at Cardwell Beach by Brian Erickson. But if you’re going to have a company website, you need to make sure it’s a good one. You can find some tips for doing so in Erickson’s article.
Write More Content
In order to have a successful website, you need to be able to fill it with a lot of content. That means you need to be able to write a lot. Here, Erik Emanuelli shares some tips on Reviewz’n’Tips that may help you write more. And the BizSugar community chimes in with their thoughts here.
Create Quality Images
The images that you share on your website and social media accounts can make a big difference when it comes to grabbing people’s attention and having them understand your content. This article by Kristi Hines in the Social Media Examiner includes some tips for easily creating quality images for your website or social media accounts.
Include These Website Must-Haves
Posting simply articles and content isn’t enough for your online presence either these days. True, great content like this is an important part of your online presence. But it isn’t everything. Your website needs more, including the must-haves outlined in this article by Sharese Hendricks at Hendricks Design Studios, in order to be effective.
Drive Traffic Using Roundups
Including a regular roundup in your content can be a great way to drive traffic. In this article, Gracielle of Blog Booster Pro shares how to create the best roundup posts to drive traffic. Members of the BizSugar community discuss the article further here.
Don’t Underestimate the Importance of Second-Tier Links
SEO can be a great strategy for getting visitors to your website. And link building is a big part of that. But you don’t need to just focus on getting links from major sources. Even second tier links can be helpful to your strategy, as Julie Joyce explains in this Marketing Land article.
Combine Storytelling and Data to Produce Persuasive Content
Different people react differently to various types of content. Some people like getting straight facts, while others may be drawn to more of a storytelling style. But Nichole Elizbeth DeMere thinks you should combine both styles in order to create persuasive content, as she shares here.
Don’t Forget to Be Social
Being social is also a huge part of creating a successful website and Web presence. Whether it’s responding to comments or asking questions of your audience, you can’t forget to embrace the social aspects of these platforms. Mike Allton shares some tips for being social online in this article on the Social Media Hat. BizSugar members also share thoughts on it here.
If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: firstname.lastname@example.org.
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