Making sales is essential for any business, no matter what it is you sell. There are several different paths you can take to increase sales. Members of our small business community shared some of their top tips for doing just that in the list below.
Overcome the Unique Sales Challenges Small Businesses Face
Today’s economy presents some unique challenges for small business owners trying to increase sales. In this Accelerate! podcast episode, Andy Paul talks with Small Business Trends’ own Anita Campbell about those challenges and what kind of impact they can have on sales.
Drive Sales to Your Business Using Snapchat
You’ve probably heard of Snapchat at this point. But can you actually use it to drive sales to your business? Neil Patel thinks its possible. And he shares some tips for doing just that in this post.
Write Engaging Transactional Emails
If you want to make sales, you need to learn how to communicate effectively – and that includes email. This Litmus post by John Bonini includes an interview with Beth Dunn about how to write engaging transactional emails. And the BizSugar community chimed in with some thoughts.
Eliminate Friction in the Buying Process
When customers are going through the buying process, friction points can really slow them down or even stop them from making a purchase altogether. To cut down on that friction or even eliminate it from parts of your process as much as possible, check out this post by Jeremy Smith on the Jeremy Said blog.
Increase Your Content Marketing ROI with Precise Planning
Content marketing is an essential part of any marketing plan. But if you really want to use it to increase sales and get real results, you need to use precise planning to increase your ROI, as William Sarto discusses in this RightMix Marketing post.
Use the 10x Email Strategy
Increasing sales through email marketing isn’t as easy as just sending a quick note out to your list. In this post on the Content Direction Agency blog, Breanne Dyck shares a strategy she’s used that she calls the 10x email. You can also see commentary on the post over on BizSugar.
Make Your Facebook Posts and Ads Stand Out
Facebook can be an incredibly powerful tool for reaching out to customers and convincing them to buy from you. But you need to find a way to make your Facebook posts and ads stand out if you really want to increase sales. Here, Mari Smith shares some tips in a Social Media Examiner post.
Decide on the Marketing Strategies That Work for Your Business
There are so many different types of marketing strategies out there. So it can be easy to get confused or overwhelmed with all of them. But this post by Lyndsay Phillips includes some popular marketing strategies explained simply so that you can decide which ones are best for your business.
Create a Total Online Presence for Your eCommerce Business
When you’re trying to make sales as an ecommerce business, you need to be able to reach customers where they already are. That means you need to create a total online presence, as Nikki Purvy outlines in this Lidyr Creative post. BizSugar members also shared their thoughts on the post here.
Transition Your Business From Good to Great
What separates good businesses from great businesses? No business is perfect, but there are some things you can do to really increase productivity and set your business apart from all the other good ones out there. Tara Miller shares some tips in this Noobpreneur post.
If you’d like to suggest your favorite small business content to be considered for an upcoming community roundup, please send your news tips to: firstname.lastname@example.org.
Sales Register Photo via Shutterstock