Redbubble is a free online marketplace that helps thousands of artists reach new audiences and sell their work more easily. The platform could also be helpful to any small business seeking to create branded merchandise on-demand without much upfront investment. The company was founded in 2006 in Melbourne, Australia but it also has an office in San Francisco.
Creating a Redbubble Store
To create a store you have to:
1. Create a Unique Domain Name
Click the sell art button on the top left of your screen to get started. You will be taken to the Join Redbubble page where you will have to create your own unique domain name. You can also sign up with Facebook but keep in mind the confirmation email will be sent to the same email you use for Facebook.
2. Upload Cover Image and Avatar
Select an avatar and a cover photo for your profile. This is a great opportunity to welcome your buyers and also tell your story by making sure your image reflects your creativity. The cover image could be a collage featuring a variety of works, a snazzy shot of your studio or a piece of artwork. Don’t forget your mobile fans. Check how your cover image looks like on your mobile.
3. Enter your Payment Details
You will not be able to sell any of your work if you haven’t added your payment details. Click “Complete Payment Details” by entering your personal details, residential and postal address as well as the currency you want to be paid in.
4. Add your Artwork to the Platform
With your account all setup, the next step is to add your work. Click the “Add New Work” button to begin filling your shop with your designs.
To upload a file, click the “upload to all” icon or drag and drop the file from your computer. Redbubble accepts designs in both PNG and JPEG formats. At this stage you can also fill in the necessary details about your work.
5. Promote your Work on Social Media
Redbubble also gives you an opportunity to market your products on social media. The platform contains a share button on all design pages and this gives you an opportunity to share work on Pinterest, Facebook, Twitter or Google Plus.
6. Connect with Your Customers
Among the many ways that you can connect with your Redbubble customers is through the use of the thank you features that appears after a customer has made a purchase. Start the conversation with custom pre-set messages for your buyers.
Whether you are interested in selling men’s sweatshirts, kids t-shirts or tote bags, Redbubble is a sure great way to reach new audiences in a cost-effective way. Redbubble coordinates everything from printing and shipping through to ongoing customer service, so you’ll have more time to focus on creating great art and designs.