Skype Gets a Facelift! How Will the Big Redesign Change Your Business?

How Will the 'Next Generation of Skype' Change Your Business?

Microsoft (NASDAQ:MSFT) has launched a new and revamped Skype featuring a host of new features that are obviously inspired by messaging rivals such as Snapchat and Messenger. That basically means that the Microsoft application now features a redesign that puts the camera only a swipe away as well as a Stories-like feature dubbed “Highlights.”

The ‘Next Generation of Skype’

Highlights allows you to record your day using video clips and photos. And you can then select if you want them seen by a select few or by all your connections. This feature most obviously gives business owners and marketers alike the option to feature and advertise their products to their Skype connections.

The new Skype also dresses up conversations with emojis, stickers, GIFs, along with @mentions, giving marketers a chance to showcase their personalities and even have some fun when promoting their products.

Skype is also leveraging the Bing search engine, Microsoft’s Cortana virtual assistant and third-party chat bots and add-ins from the likes of Upworthy, YouTube, Giphy and BigOven.

Also described by the Skype Team as “the next generation of Skype,” the new design noticeably focuses on messaging. The messaging interface now includes chat, find and capture. Chat basically features the conversation view with options for picture additions and emoji. The Find section allows you to search through a conversation, find restaurants, images and even add-ins like Giphy. Capture allows you to capture pictures or videos with an option to add stickers and text, just as you would on Snapchat.

Skype isn’t losing its heart, though, as it still allows for video connectivity between contacts. That’s still there.

The rollout for the new Skype will be gradual as it will first hit Android devices and iOS devices will follow. Windows and Mac versions will be released over the next few months. The Skype Team didn’t say anything about potential changes to Skype for Business.

Image: Microsoft

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Antony Maina Antony Maina is a Staff Writer for Small Business Trends. His beat includes social media, general business reporting and exploring how people relate to technology. With a background in freelance writing, he is a contributor to other tech websites and can be found at Word4Bloggers.

2 Reactions
  1. I think that apps should continue improving. Some may not be a fan of change but every app has to change with the times. That includes Skype.

  2. So far the new Skype looks pretty bad, feels almost childish with all these squiggly lines. It seems you can no longer check the specific time on messages someone sent, if they’ve sent more than one.

    UI just seems all around bad. Send location button is directly under send message, so you’re constantly tapping that by mistake, and it looks like there’s no way to turn it off.

    New Skype sounds though! Which also sound pretty terrible in comparison to the last ones that stood out, to let you know you were getting a message or call. I get trying to make something better, but I also feel that if it’s not broke, why fix it. They have a perfectly working app that probably millions of users were active on. Now we have this heap of junk.