Joshua Sophy - Assistant Editor


Joshua Sophy Joshua Sophy is the Assistant Editor for Small Business Trends and the Head of Content Partnerships. A journalist with 17 years of experience in traditional and online media, Joshua got his start in the newspaper business in Pennsylvania. His experience includes being a beat reporter covering daily news. He eventually founded his own local newspaper, the Pottsville Free Press, covering his hometown. Joshua supervises the day-to-day operations of Small Business Trends' busy editorial department including the editorial calendar and outgoing assignments.

6 Reactions

  1. Aira Bongco

    We live in an age where our competitors are already using automation tools. So we will really be left behind if we don’t do it ourselves.

  2. There are so many online business processes that are better off automated or outsourced. This way, you can focus on tasks that really matter to you.

    • Joshua Sophy

      Very true. It’s just important that the automation doesn’t take as much work as the old-fashioned way. I think that’s where a lot of small businesses just give up on automating and go back to the way that’s more comfortable to them.

  3. In my experience, there are are 4 key areas you need to automate to get some hours back into your schedule…

    1. Accounting
    2. Data Backup
    3. Email marketing
    4. Business analytics
    So go on, give it a go. Start slow with the above four and you’ll be surprised how much more you can automate.

  4. I like that they capped the company size at 199. The government definition of an SMB up to 500 employees always seemed a bit large.

    • Joshua Sophy

      Totally agree, Robert. Seems like having up to 500 employees is a problem a lot of smaller businesses would love to have. Smaller businesses definitely have their own sets of issues.

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