Dean Morrow built his business on classic product — with a twist. Morrow is the founder of Wood Tree Swings. The company seeks to update and personalize this type of product while still maintaining the old-time feel. Read about Morrow’s entrepreneurial experience and the business itself in this week’s Small Business Spotlight.
What the Business Does:
Sells a variety of handcrafted tree swings.
Morrow told Small Business Trends, “All of our Tree Swings for sale are hand-crafted, one at a time, in America with attention to superb quality, safety and durability.”
Offering superior quality.
Morrow says, “We build quality swings and have competitive prices, give free shipping and everything is American made one at a time.”
How the Business Got Started:
By selling an old tree swing on eBay.
Morrow explains he had been selling various collected items on eBay over the years.
He adds, “Then one day I ask my wife what she thought about selling the old fashion tree swing. That is how it started. We sold just a piece of wood with 2 holes one on each side of a board and some rope. The first one sold for $29.00. We went from that to what we have today.”
Getting products listed on multiple platforms.
Morrow explains, “We had a website built in 2007 then we got on Amazon and that is where we grew so fast.”
Don’t reveal proprietary secrets.
Morrow says, “A good friend who worked for me in the past before I retired came over and I showed him what I was doing and he went home and started the same business I have today. He copied everything I was doing.”
Working as a contractor.
Morrow explains he much prefers his new business where he can be sure of getting paid for a product before shipping it out, rather than working for weeks on a project and hoping the homeowner comes through with payment at the end.
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Images: Wood Tree Swings, Facebook; Top Image: Deron and Helen Morrow