Chick-Fil-A Success Shows Brand’s Ability to Triumph Over PR Problems

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Chick-fil-A is in Brooklyn

Brooklyn residents were quick to embrace Chick-fil-A after the fast-food chain opened in the city for the first time ever.

Chick-Fil-A in Brooklyn

People gathered outside the location ahead of it’s opening. The line got so long that what appears to be red velvet rope was needed to organize the gatherers.

Chick-Fil-A has come under fire in recent years, with many progressives accusing the restaurant of bigotry over its owner’s views on Christianity and same-sex marriage. Democratic New York City Mayor Bill de Blasio advocated for a boycott of the fast food chain in 2016, and last year, the city of San Antonio banned Chick-fil-A from its international airport over its “anti-LGBTQ behavior.”

Despite some progressive backlash, Chick-fil-A has continued to grow, becoming one of the top three largest restaurant chains in America earlier this year. Now, it appears well on its way to succeeding in the typically liberal bastion of Brooklyn, New York.


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2 Reactions
  1. It really helps to have delicious chicken as well.

  2. There is a way to go over PR problems. It is important to also have a disaster management plan in place for these cases.

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