40 Best Small Business Ideas to Start


Starting your own small business is filled with potential rewards. It gives you the chance to live and work on your own terms, free from bosses or supervisors. Brainstorming and coming up with small business ideas for launching your own enterprise can also provide a sense of meaning and purpose in life. Additionally, it allows you to build a community, create jobs, and make valuable contributions to your local economy.

There are a variety of potential small business ideas to explore that could be a right fit for you. A lot of small business ideas will require small funds to start up but will also depend largely on what skills you have as well as your previous knowledge of the business.

Small businesses are the backbone of the US, with over 30 million small businesses fueling the American economy. The options for you to open your own small business are endless. All you need is a great small business idea, some thorough reflection, funding, and the required expertise to run the business. If you are looking for small business ideas to start your own enterprise, below is our exhaustive list of the best small business ideas to consider.

Our Methodology: Small Business Ideas

As entrepreneurs and small business owners explore potential ventures, it’s vital to have a robust framework for evaluation. We’ve developed a set of criteria, each rated on an importance scale where 10 denotes the highest level of importance. This scale helps prioritize the aspects that are most crucial for the success and sustainability of a small business idea. Below is our methodology, detailed with this scale in mind:

  1. Market Demand
    • Our Importance Scale: 10/10
    • Key is understanding the current and anticipated demand for the product or service. High market demand is a strong indicator of potential success.
  2. Profit Potential
    • Our Importance Scale: 9/10
    • Analyzing profitability, including margins and revenue potential, is essential for assessing the financial health and viability of the business idea.
  3. Startup Costs
    • Our Importance Scale: 8/10
    • Initial investment and ongoing operational costs must be weighed to ensure the idea is financially feasible.
  4. Skill and Knowledge Requirements
    • Our Importance Scale: 7/10
    • The skills and expertise required for the business are critical. Alignment with your current skill set can reduce the startup learning curve.
  5. Competition
    • Our Importance Scale: 7/10
    • Understanding the competitive landscape is crucial for identifying market gaps and the unique selling proposition of your idea.
  6. Scalability
    • Our Importance Scale: 6/10
    • Assessing the potential for growth and expansion is important for future success and viability.
  7. Adaptability and Flexibility
    • Our Importance Scale: 6/10
    • The business idea’s ability to adapt to market changes and evolving customer preferences is an important consideration.
  8. Regulatory and Legal Considerations
    • Our Importance Scale: 5/10
    • Awareness of legal and regulatory requirements is essential to mitigate future risks and complications.
  9. Impact of Technology and Trends
    • Our Importance Scale: 5/10
    • Evaluating the influence of current and emerging technologies on the business idea is important for staying relevant.
  10. Work-Life Balance
    • Our Importance Scale: 4/10
    • The impact of the business on personal life and commitments should be considered for overall well-being and sustainability.

This framework offers a structured approach to systematically analyze and compare different small business ideas, helping entrepreneurs make informed decisions that align with their objectives and market realities.

The Ultimate Small Business Ideas List

Are you thinking of making a leap into entrepreneurship? Do you want to start a business but don’t know how to start a business? If Yes, here are 40 small business ideas to start.

1. Dog Walking Business

If you like dogs and the outdoors dog walking can be a lucrative small business idea. There are plenty of pet owners that can’t walk their dogs and don’t want their pets cooped up indoors. By starting a dog walking business you get to offer your furry friends some workout while making some extra cash in the process.

You can charge a small fee for daily or weekly walks with a dog walking business. Not only is the demand for dog walking high, but the business also has a relatively low barrier to enter.  All you need is the right training, some gear, and be an animal lover.

If you are really good at what you do you can capitalize on good referrals from your clientele to take on more clients and add more services like a mobile pet grooming business. You can market your services through social media, and local advertising flyers, and partner with pet shops, veterinarians, and pet groomers.

2. Consulting Business

If you have business expertise, then you can offer your services as a consultant where you help others by offering insights and guidance. This is a flexible business that can offer excellent work life balance and profit potential. To start running your consulting business you will however need to assess your skills and strengths to choose your niche.

As a consultant, you stand to offer a diverse range of services, from HR to strategy development, technology, accounting, and more while helping other businesses to improve and grow.For you to succeed you will need to analyze your market needs and pain points that your customers experience to better succeed in your consulting endeavor.

To get started on this business idea, you’ll need to create a website and social media presence to promote your services. You can also reach out to local businesses and offer your consulting services directly. considered among the best small business ideas you can start your consulting practice during your free time and gradually grow into a full-fledged consulting firm.

3. Catering Business

A catering business offers lower startup costs compared to opening a restaurant or a diner. With a home-based catering business, you can set your own hours and dishes your prepare from the comfort of your home.

You can do the prep work at home, and bring everything to the event location for the final cooking and plating. Or you could do all the cooking from your home kitchen, and deliver the completed dishes to the venue. Besides letting you cut costs compared to your brick-and-mortar, you have the option between offering on-site and off-site catering services.

With on-site catering, the food is cooked and completed at the event location while with off-site catering, the food is cooked somewhere else and then brought to the event location. Always remember this small business idea is built heavily upon great referrals that come from great quality and customer satisfaction. Being a food-based business you will need to make sure that you have all the required licenses and are also insured.

4. Food Truck Business

A food truck business can be a rewarding venture if you like making meals on the go. With a food truck business, you don’t have to spend the time and money to set up a dedicated location. You can start with just a vehicle, cooking equipment, and some great ingredients.

Not only can you make some good cash from your own food truck business but you can take your business to different locations based on demand during different periods of the day or week giving you more options to capture customers.

This business idea costs less than a third of what it costs to open a brick-and-mortar restaurant offering you some savings in terms of the initial investment. This can be a great option if you are a food-minded entrepreneur and can be run in your free time without the risk of completely committing to the business as a full-time gig.However, you will need to check and comply with your state’s ordinances, business licenses, and safety standards.

5. Online Courses Business

With the advent of technology and the internet, you can offer online courses with little startup capital. In today’s busy world people are looking for opportunities to acquire new skills and training online as it allows them more flexibility to learn new things.

If you have a specific skill set or knowledge that people might be interested in why not earn some extra cash by offering an online course? All you need is to design a great course topic and a platform to build and launch your online course. So there are low startup costs and it’s easy to get started and grow your business over time.

Offering online courses can be a great way to make some extra cash on the side provided that you have prior teaching experience. When it comes to what you can teach the sky is the limit, you can offer courses on business skills, art, graphic design, music, and more!

Because online courses are not limited to your specific area you can generate a global clientele. You can also spruce up your courses by offering tutorials, video content, ebook, and other resources.

6. Digital Marketing Services

In today’s competitive world businesses are in bad need of digital marketing to help their brands reach audiences and promote their products or services.

If you have skills in digital marketing then you can offer your services to help businesses reach target audiences by promoting them and connecting with potential customers using the internet and social media. The perks of digital marketing are evident as they are more cost effective than traditional marketing. In addition, they help users to measure success and make marketing changes as they see fit.

There is a huge demand for digital marketing services as more and more businesses are moving towards online operations in a bid to capture more markets and bolster their brands. Your job will involve Search Engine Optimization (SEO), creating and managing social media accounts, email marketing, media buying, and managing your client’s online reputation.

One of the best ways to start your digital marketing business idea is to start your own blog to showcase your skills and portfolio to attract potential clients. As your business grows you can fulfill your staffing needs by setting up remote teams and looking for virtual assistants.

7. Cleaning Service

Starting a cleaning business offers some good financial incentives thanks to the high demand for cleaning services. This kind of business is less expensive to set up and requires some basic supplies and transportation.

A smart cleaning service business will look towards attracting both homeowners and businesses and hopefully build some recurring clients. you can increase your chances of succeeding in a small business idea by opening mobile cleaning services. With the right equipment, you can offer additional services with minimal additional capital investments.

Small business ideas like a cleaning service will allow you to work on your own schedule and grow your business at your own pace. However, despite this type of business being easy to start and scale, competition among cleaning services can be intense. To stand out you will need to make sure that your branding is on point and that your pricing points are competitive for your local area.

What makes cleaning services a good business idea is that you get repeat business from private homes and commercial establishments to fuel your growth and profits.

8. Landscaping Business

If you are passionate about gardening then you might want to consider embarking on a landscaping business. Depending on your skill set your landscaping work could entail a simple mow-and-go service, or it could be one that creates beautiful landscapes, complete with water features, wildlife areas, and even golf holes.

when it comes to equipment you will need standard gardening equipment that includes shovels, trowels, pruners, and wheelbarrows. Once you have invested in these you are practically set for years.

Starting a home-based landscaping service comes with many perks. for one, you can commit as much or as little time to the business as you want and let your small business ideas grow organically. In addition, because you work within your community you get to have a short commute and be able to sprout additional small business ideas such as a plant nursery, lawn care service, floral business, and more.

This line of business offers you a client base from small households to resorts, hotels, and even corporations. given the nature of your business being visual don’t forget to include some great snaps of your previous work in all your marketing materials. You can start building relations with potential clients through traditional direct marketing via brochures and flyers by going door-to-door distributing them.

9. Ice Cream Shop

small business ideas - ice cream shop

Opening and running an ice cream shop business can be a fun way to start your own business. You can spin several great business ideas for your business based on flavors and toppings to create specialties like gelato, popsicles, smoothies, ice cream tacos, doggy cones, and more. you can even offer alternatives like low-calorie, sugar-free, lactose-free, and plant-based.

While your business may boom in the summer, you may be surprised that the market demand for ice cream is year-round. Your earnings will however vary depending on your location, size, and other market factors in your area.

To start with, you don’t need a lot of flavors or specialty products to succeed; you will need to focus on two things– making customers happy and making a profit. An ice cream business comes with a simple business structure which makes launching and building the business relatively easy.

Starting and owning an ice cream shop requires little experience and no specific certifications or qualifications what you need is hard work, determination, and the desire to achieve success. You can tweak your business structure by offering deliveries, offering promotions, and special offers, participating in food and music festivals and hosting fun events to draw in the crowds during lean seasons.

10. Property Management

By starting your property management business, you help property owners by overseeing and managing the daily operations of their property or properties. As a property manager, your business will be responsible for collecting rent, handling inquiries, handling maintenance requests, setting the budget for the property, processing rental applications, and more.

Before opening your property management business, you need to consider capital and operating expenses to start your property management business on average, this type of business comes with a price tag of $19,267.

Busy property owners see the advantage to hiring a property manager as it removes the need for them to be nearby and actively manage the property and focus on other aspects of their business. if you are a natural problem solver, then being a property manager can be a profitable business idea to explore.

Your services will be much appreciated as property owners will, in return, focus on investing in quality properties rather than managing the portfolio of properties they currently own.

11. Personal Trainer

There are many clients people out there looking for personal trainers, wellness advice, tips on nutrition, and reducing stress. If you are passionate about fitness and like working with people?

You could be a great personal trainer, helping people get fit and feel good about themselves. To start your personal training business, you will need to get certified. You have the option to work with gyms to offer your services, train people in their homes, or perhaps offer training at a facility of your own. Reputation and personal referrals can help boost your clientele. You can also offer virtual training through Skype and other platforms to reach out to broader customer bases.

The key word in personal training is to offer a personalized training program taking into account your client’s specific needs as well as any health conditions. You should also be able to monitor clients’ medical conditions as they perform their workouts as well. To see your market potential, you will need to canvas available health clubs, gyms, and community centers in your area. Look for ways to present custom programs that are

12. Graphic Designing

If you have some mad graphic design skills, it could come in handy to start your own graphic design business. An increasing number of businesses are looking for graphic design services for marketing materials like logos, brochures, business cards, leaflets, banners, and more.

Essentially your business task is to help translate your clients’ corporate identity to be recognizable and to help create order and logic in printed marketing materials. Your responsibilities will also include working with professional printers to specify colors, paper, and other processes. To promote your skills, you can send your portfolio to businesses in your area and even ask friends and family to recommend your services.

In addition, you can help businesses in designing and develop their social media pages for promoting and advertising their business. To get started with this business idea, you will need to fine-tune your design skills; luckily there are plenty of online courses that you can take to learn them. With this business idea, you literally have no overhead costs and can help small-business owners create great marketing collateral.

13. Dropshipping

Dropshipping is one of the easiest ways to break into eCommerce and is one of the fastest-growing small business ideas in the world. If you’re wondering how to start dropshipping, it’s a business model where you, as a retailer, do not keep goods in stock. Instead, you transfer customers’ orders and shipment details to either the manufacturer or a third party that ships directly to the customer.

This means you can focus on marketing and sales without the need to handle inventory or logistics. To get started with dropshipping, you’ll need to find reliable suppliers, set up an online store, and learn effective marketing strategies to attract customers to your products. With the right approach and dedication, starting a dropshipping business can be a lucrative venture in the eCommerce industry.

Not only is dropshipping a very lucrative business, but it also offers lower risks compared to the traditional retail business model, where retailers are responsible for the order fulfillment process from start to finish.

Dropshipping eases the pressure on you and lets you not worry about keeping items in stock, packing, and fulfillment. You can also dropship products out of your own home or garage and set your own working hours. Platforms like Amazon and eBay offer robust support for you to start up your own dropshipping business easily.

To succeed in dropshipping business, you should have a knack for selecting the right products at the right margin from reliable suppliers. You will need to also focus on a specific niche or look for trends you can capitalize on to make a profit. There are plenty of home-based business ideas that you can try based on your skills and budget.

14. Photographer

Both businesses and private individuals need some professional photography services. Whether it’s for weddings, parties, websites, billboards, printed materials, or social media professional photography services are in high demand. Besides taking some great snaps you can enhance your editing skills as well to offer a complete package for your services.

You should also consider becoming a stock photographer where you create stock pictures of popular themes such as finance, productivity, landscapes, and more and cash in from royalties and licensing fees.

15. Event Planner

Event planners serve an essential business need where they can put their party experience to good use by planning, designing, and throwing events for both private and corporate clients. As an event planner, you will need to be well-organized, detail-oriented, and have great interpersonal skills.

As an event planner, you are required to wear several hats and include handling each and every aspect of the event including selecting locations, catering, security, and all other facets to create a memorable event. An important aspect of event planning entails having a great relationship with suppliers, talent, and a growing number of satisfied customers. On the latter point encourage customers to share their testimonials of your business and engage in social media marketing.

16. Food Delivery Service

If starting your own restaurant seems a daunting task you should perhaps consider entering into the food delivery business. With a food delivery service, you can start your business with little rent, labor, and startup capital. As a business delivering food to people can help expand your customer base and increases your revenue while at the same time giving your customers a variety of options in terms of the food they want to be delivered to their homes and businesses.

You can get started with this business idea by first contacting local restaurants and seeing if they are willing to partner with you. You can also sign up for a food delivery service like DoorDash or Uber eats. Technology is constantly evolving in this area to make this service even more efficient.

17. Daycare Service

There are lots of working parents who need the support of childcare providers. if you are passionate about looking after kids, whether part-time or full time your daycare solution can help you earn plenty of side income by looking after children while their parents are away.

To succeed you will need to identify the particular age group you’re comfortable caring for, have a passion for children, childproof your establishment, and have all the necessary certifications. Besides offering financial rewards childcare can be extremely gratifying as you get to be a part of a community that helps children learn, grow, and develop.

This can be a great home-based business idea where you can expand and offer a day nursery for children of different ages. You’ll, however, be expected to provide a basic educational program, refreshments and fun activities for the children. Also, be aware of any regulatory and licensing requirements in your area.

18. Affiliate Marketing

If you are a website owner, writer, blogger, or social media influencer you can create a side hustle through affiliate marketing. Affiliate marketers help to drive traffic to a business’s website and then earn a commission on any sales that they help generate. There are almost no startup costs and this is an incredibly flexible opportunity. You can even scale over time by adding additional revenue streams.

Through affiliate marketing, you can literally earn money with little effort by simply adding tracked affiliate links into the text of your blog or website. To start all you have to do is have a captive audience and join an affiliate program and get paid commissions for new leads or sales you bring when readers click on the links.

Businesses love affiliate marketing because they only pay if a defined action occurs leading to an increase in sales. As a marketing affiliate, you can make some quick cash by providing your readers with great suggestions for products and services. To get started you will however find businesses that offer affiliate programs such as Amazon, Walmart, Target, Clickbank, and eBay.

19. Freelance Copywriting

If you have a diverse knowledge of subjects and have a natural talent for churning out compelling content then you should consider offering your services by writing copy for businesses and publications. There is an abundance of demand for content for blogs, websites, press releases, social media, and publications with companies willing to pay for your services.

You can also increase your value by using Search Engine Optimization (SEO) skills to help your clients craft a strategy around specific keywords that their target audiences are already using in their online searches. With a freelance writing business, you have the luxury to work from the comfort of your own home without investing in office space.

20. Real Estate

If you have a sharp eye for apartment buildings, commercial properties, or single-family homes and know how to flip them, then you should consider entering the real estate industry. Despite fluctuations in the market, historically the real estate sector remains among the best investment options available.

A real estate business affords you a flexible schedule, and a steady income provided that you know how to navigate the legal, financial, and commercial aspects of the business. What is important is that you will need to research your purchases thoroughly and be willing to hold on to properties for an extended period of time for them to appreciate in price.

21. Interior Designing

There are more and more people looking for guidance in creating functional and aesthetically pleasing homes and workspaces. Choosing the right fixtures, desks, chairs, and lighting can be a challenge for many.

Does decorating excite you? does hunting for interior decoration items sound like something you would like to do for a living? Then why not offer your keen eye for function and aesthetics to help boost productivity and create some great ambiance? You can start by taking courses on interior design at community colleges and major universities.

You could also gain a lot of insight and information about interior design through books and websites. You can even consult catalogs to learn more about current trends and practices.

22. Specialty Cake Baker

By starting your specialty cake bakery, you can create custom cakes for celebrations and special occasions. To start you will need some expertise in regards to baking, and cake making and have all the kitchen equipment needed to produce your cakes and cookies.

You can start your unique bakery from the comfort of your kitchen and if business booms you can opt for starting a commercial kitchen complete with commercial mixers and ovens. When it comes to customers you can start by taking orders from family and friends and selling your produce at local farmers’ markets, online, and at fares. If you are great with your hands and are good at crafts perhaps you can also consider some craft business ideas.

 23. Laundromat Business

Let’s face it not everyone has the time or the energy to do their laundry. There is a growing number of people looking for simple and reliable laundry services. To start however you will need to invest in low-cost and large-capacity laundry machines. Typically a laundromat business comes with simple operations and low labor costs as your customers provide much of the labor themselves.

With this business model, your customers pay you upfront for your service, making for a healthy cash flow. And because you require little inventory you won’t have money tied up in unused stock.

You will also need to learn the basics about detergents, fabric softeners, and how to correctly wash clothes without damaging them. Through time you can add on to your services such as folding clothes, full laundry services, and pickup and delivery to generate additional revenues.

24. Translation Service

If you are fluent in more than one language then you can start a translation business where you can translate from one language to another. By providing translation services you help provide a valuable service to businesses needing translation services.

However, to effectively start a translation business you will need to decide on a niche that you are proficient at by specializing in a specific genre of translation, this could be legal, medical, or financial depending on the demand.

25. Transcription Services

A transcription business offers its services by converting audio-recorded memos, notes, and manuscripts into a written or electronic text document. The business helps to serve a wide range of businesses in fields such as journalism, law, medicine, research, and corporate executives.

Equipped with some copyediting and proofreading skills this line of business can be a great way to start generating some steady income by provided that you can deliver the service within a limited period of time. You can start this kind of business with basic equipment such as an earphone and a laptop and test it out as a part-time job before undertaking it as a full-time project.

26. Virtual Assistant

small business ideas - virtual assistant

If you have strong organizational skills and can offer administrative, technical, and creative solutions then you should consider being a virtual assistant. As a virtual assistant, you can offer a range of services to businesses acting as remote workers and helping businesses with correspondence, managing schedules, acting as a social media manager, administrative services, business development, social media, marketing, or other tasks.

As a virtual assistant, you can offer these services to both individuals and businesses. This kind of business gives you more flexibility in your day-to-day life, more control over your future and freedom, and earn a supplemental income.

27. Website Hosting Services

In an ever-connected world, many businesses are seeking online solutions to capture more markets and remain competitive. If you have website hosting experience and can write code then you can use your expertise to help them manage and host their website. What is required is that you are good with computers and have an eye for design and web development to start the business.

In today’s digital world, nearly every business needs a website this is where you can help other businesses create the perfect website for their needs. Web hosting offers a great business model and can generate some good profits in the long term. It comes with a recurring payment system as your customers will pay you monthly. Looking for a guide on how to start a website? Check out our article website startup guide.

28. Bed and Breakfast Business

If you happen to live in a popular tourist area and have extra room to let out why not consider a Bed and Breakfast (B&B) business? Typically, a bed and breakfast business offers accommodation, typically owned and operated by a family or small team who also live on site.

The draw of B&Bs is that guests usually expect a homely atmosphere, a sense of individuality, and authentic food and beverage experiences. They are especially popular for weekends away, romantic trips, or special occasions such as traveling for a wedding. To succeed you will need to consider what guests will be traveling to your area and create special packages and themed stays that coincide with their interests in your area.

To further reach out to potential clients you will need to be available in local listings including platforms like Airbnb, and Booking.com.

29. Franchisee

If you are not confident about managing and starting your own business perhaps you could consider entering a franchise business. By being a franchisee, you don’t necessarily need business experience to run a franchise and you are already buying into a successful business model with a clear plan to grow.

Franchisors will usually provide the training, resources, and support you need to operate their business model. As a franchisee, you will, however, need to pay an initial franchise fee to the franchisor for the rights to use their brand in addition to ongoing franchise fees for marketing, royalties, and more.

To begin you will have to do your own due diligence such as seeing if your franchise of choice is available in your area and whether the franchise model would do well in your area. Also, make sure to check for existing versions of any franchise in your area as many franchisees are unlikely to allow multiple franchises in the same market location.

30. Clothing Store

If you have an eye for fashion and love helping people coordinate outfits, you may have considered starting a clothing store. What is important is that you should find a niche that will help you stand out from the competition.

Besides gauging the pulse of the latest fashion trends you will succeed if you also focus on better service and developing a competitive advantage. In addition, having some retail experience could come in handy

31. Bookstore

If you are passionate about books and want to help customers find love in reading books why not be a literary entrepreneur? As a bookstore owner passion and knowledge combined with business acumen are the ingredients to success.

Once you have decided on your location, inventory, and startup capital focus on bringing in the crowds. You will need to attract customers with events, special promotions, and advertising that can feed into your success.

32. Florist

Flower shops are a popular business as they serve a variety of needs, from decorating weddings and funerals to selling arrangements on major holidays and special events. If you have a passion for flowers and plants and know how to serve your target market consider opening a florist business.

You will need to first develop an understanding of the floral industry, and how it works, and capitalize on floral market trends. The floral business comes with various services that include flower care, flower arranging, floral design, merchandising, and flower delivery. Business ideas like these can also go on the road allowing you to generate great revenues by selling them at fairs, online, or farmers’ markets.

Running a flower business can be an excellent business idea once you wrap your head around your pricing, put costs down, and manage your customers. The key to your success is how you package your offerings and bring joy to people’s lives and expand touch points online as well as open side businesses such as floral design and event decoration.

33. Gift Store

small business ideas - gift store

A gift store can be a lucrative business venture provided that it offers unique items, and personalization and comes with a variety of price points. The market is abundantly clear millions of people buy gifts for friends every year whether for holidays, functions, anniversaries, or special occasions.

Gift shops have no shortage of items to sell and cover an endless range of items including toys, memorabilia, arts and crafts, greeting cards, home décor, and jewelry.

To successfully run your very own gift shop you will need to fine-tune your business against your local competition in addition to online retailers. You must be ready to distinguish yourself and think differently while properly planning and researching your business model. For more insights check out our article on 30 unique business ideas.

34. Tax Return Preparer

Tax preparation isn’t an easy task for everyone. In fact, many businesses every year grapple with their tax returns. If you are a Certified Public Accountant (CPA) and have a foundational tax knowledge of taxes perhaps you should consider offering your services and helping others.

Tax preparation is a profitable business and comes with minimal expenses. You can start by first obtaining a Preparer Tax Identification Number with the IRS and completing the registration requirements in your state.

Practically all businesses are required to not only pay taxes but also record their financial dealings, conduct audits, pay bills and manage their finances you can also increase your revenue services by offering bookkeeping and accounting services as well.

35. Videographer

Video content is a much sought-after service for both private and business purposes. Besides being a lucrative business, it allows you to express your creativity and tell stories through the medium of film.

The application for videography not only helps capture memories and important life events but is also a marketing tool for brands to raise their profile.

By starting your own video production company, you can produce the films you want while working flexible hours. If you have storytelling and filmmaking skills, you might be able to start a video production company with the right equipment with limited startup capital. Besides helping businesses with their video projects you can curate your own stock videos and license them out to others.

 36. Social Media Influencer

a social media influencer is someone who earns money by influencing the buying habits of others through social media channels like Facebook, Instagram, YouTube, LinkedIn, and Tiktok. Social media influencers communicate with people who follow them and partner with brands and businesses to help them connect their brands with customers. This can be a flexible business that you can scale over time with a growing following.

Unlike celebrities who gain followers because of their music or movies, social influencers gain followers based on their ability to create specific niche content based on the interests of their followers. They achieve this through a myriad of ways that include sponsored social media posts, offering webinars, becoming brand ambassadors, making appearances in corporate events, affiliate marketing, podcasts, and more.

Social media influencers can have a following of few thousand to millions of followers. the amount of revenue social media influencers earn varies based on their niche, the particular social media platform they use, and their ability to create compelling content. For example, the average minimum price per post of Instagram influencers with 100,000 to one million followers was $185, while the average maximum price was $2,500 in 2022. In fact, the influencer market has grown significantly in recent years rivaling traditional advertising with global brands spending millions on hiring top influencers.

There is no requirement to be an influencer besides being able to create compelling content and having a huge following. Influencers today can be anyone from celebrities to bloggers, fitness trainers, and more. To start on your path to being a social media influencer you will first need to choose a particular network to focus on building your following. once you have achieved this you will need to build a theme around your content, it would be best if choose a theme that you are knowledgeable about so that you can build yourself as an expert. once you are set up make sure to churn out a continuous body of regular content to get your followers engaged and anticipate your posts.

 37. Podcasting

Podcasting can be a great way to market yourself and connect with potential customers who are interested in what you have to say. Essentially it combines the instant information exchange of blogging with audio files that can be played on a computer or mobile device. Podcasts are relatively easy to produce and allow people to show off their craft to anyone with an Internet connection. you can easily start generating revenues through ads, sponsored content, and even as an influencer.

In recent times podcasting has garnered immense popularity with podcasts have become the new talk radio on mobile devices. it has become so popular that close to 180 million Americans listen to podcasts, this amounts to a whopping 62% of Americans with most Americans averaging eight podcasts a week.

The value of podcasts is not lost on businesses as it allows them to build their authority, repurpose high-performing content, make deeper connections, and reach new audiences. they are ever more using podcasts for calls to action, use podcast reviews as testimonials, improve conversion rates, and more.

38. Coffee Shop Owner

small business ideas - coffee shop owner

Coffee is considered one of the most popular drinks in the world with millions of people consuming it daily. People are ever more interested in getting their daily fix in trendy places and socializing over coffee. Besides your love for coffee java, you’ll want to create a community and boost your local coffee culture.

You can continue to grow the business by expanding beyond the standard coffee drinks by offering other drinks and pastries. The success of your coffee shop is hinged on the experience you want to offer, how you market yourself, your interior design, and the quality of your service, and is located in a heavy foot traffic area.

Make sure your offering goes beyond the staple offering of a coffee shop think about gifts, seasonal menus, and an interactive experience. To succeed in this business idea, you’ll need the basic equipment and Barista knowledge.

39. Moving Service

A moving service helps businesses, individuals, or families transport physical goods from an existing location to a new one. It comes with services for packing, loading, moving, unloading, and unpacking helping people and businesses relocate. For your moving business to be successful you will need to have good organizational skills while making sure that cargo is handled without injury or damage to the contents.

To start your moving small business you don’t necessarily need direct experience in the moving business. What is important is that you will need to be a great leader, and have the experience and skill set to oversee and manage fast-paced, service-oriented operations which focuses on excellent customer service. Equally important make sure to treat each one of your customers well as there is no substitute that helps a business grow more than happy customers leaving amazing reviews and telling friends and family.

To get your moving small business idea up and running you will need good insurance, the right permits, manpower, and a moving van. When on the right track you can further grow your moving business by adding complementary services as well. s you can see, there are plenty of ways to capitalize on your interests, skills, and income goals within the moving industry.

There are also plenty of ways that you can specialize by starting a moving company that offers niche services and support to new and existing customers. you can opt to offer packing materials for purchase; offer packing and unboxing services; offer specialized services such as moving large, fragile, or antique cargo; offer temporary storage options; and provide a self-service option that includes trucks, materials, and equipment. This business idea might not generate as many customers as people on average businesses move every four to seven years you can increase your chances of getting clients by putting your business in directories, local listing, networking, and partnering with real estate agents.

40. T-shirt Printing

small business ideas - t shirt printing

A T-shirt printing business can start as a side hustle and grow into a full-fledged business. T-shirts are ubiquitous besides being a staple of casual wear they also help to reflect individual personalities, interests, and identities. They also serve various corporate goals such as branding, uniforms, promoting team spirit, marketing, and promotions

You don’t necessarily need any artistic or graphic design skills but having one will increase the chances for your success. This type of business comes with low costs and risks and you can offer T-Shirts to multiple kinds of audiences, from tourists, mom and pop shops to corporations. You can get ahead of the competition by marketing online and start getting printing work done by third-party print service providers.

Like any other printing business t-shirt printing apart from the initial investment is very cheap to run, with costs coming down with proper maintenance of machines- the only recurring cost being ink and other printing material costs. You can start building your client ist by reaching out to your local businesses, charities, sports teams, hospitals, and more. You don’t need to stretch the capacity of your operation by focusing on distributions. you can opt to be solely a t-shirt manufacturer by producing your t-shirts en masse and then selling them to wholesalers. There are plenty of low-cost business ideas with high-profit potential.

What Makes a Good Small Business Idea?

A good small business idea should fulfill a gap in the market. This means you should provide customers with products or services that cater to an identifiable need in a specific customer base. Additionally, it should be scalable. This refers to the ability to expand production or reach more customers without negatively impacting quality or revenue. Importantly, your business should be affordable to start, requiring minimal financial capital to get off the ground.

Additional characteristics of a successful small business idea include:

  • Market demand: Your product or service should have sufficient demand in the market. If there isn’t enough demand, it won’t generate profit. Similarly, the market needs to be sustainable enough to secure recurrent sales, otherwise your business might run out of customers.
  • Profit generation: Your small business idea needs to be able to make money. If you’re operating at a loss or breakeven point, it could hinder your business’s growth and survival. Understanding the cost to produce your product, including labor costs, manufacturing costs, and input costs, and the ultimate selling price is crucial.
  • Potential for growth: Turning a profit is important, but the best businesses also show potential for further growth. You should aim to generate enough profit to cover your initial investment and to allow your business to expand.

If you want to know more about seasonal business ideas, check out our article 32 Winter Business Ideas.

small business ideas

Be sure to check out Codie Sanchez’s enlightening video, ‘Businesses that Never Fail? 6 Businesses with Amazingly Low Failure Rates.’ This video serves as an excellent companion to our article, providing further insights into top business ideas with high success rates. Sanchez breaks down real data to highlight businesses that have consistently thrived, giving you a comprehensive view that’s not just theory but proven fact.

Starting a Small Business with the Help of AI

The advent of artificial intelligence (AI) has revolutionized various sectors, and the realm of small businesses is no exception. Utilizing AI can help streamline operations, make data-driven decisions, and even interact with customers. In this article, we’ll delve into the pros, cons, benefits, and risks associated with leveraging AI for starting a small business.

Pros of Using AI in Small Business:

  • Efficiency and Automation: AI can handle repetitive tasks such as data entry, bookkeeping, and customer inquiries, freeing up time for business owners to focus on core activities.
  • Data Analysis: AI algorithms can analyze vast amounts of data, providing insights that help in decision-making, trend spotting, and forecasting.
  • Personalization: AI-driven tools can customize marketing campaigns and product recommendations based on individual customer behavior and preferences.
  • Cost Reduction: Over time, the automation and optimization provided by AI can lead to significant cost savings.

Cons of Using AI in Small Business:

  • Initial Costs: Setting up AI-driven tools and systems can be expensive, especially for startups with limited capital.
  • Dependency: Over-reliance on AI systems can make businesses vulnerable if there’s a system failure or malfunction.
  • Learning Curve: Implementing and understanding AI solutions may require training and can be time-consuming.
  • Job Displacement: While AI can handle many tasks, it might lead to reduced hiring, which can affect job opportunities in certain sectors.

Benefits of Using AI in Small Business:

  • Enhanced Customer Experience: Chatbots and virtual assistants can provide 24/7 customer support, leading to increased customer satisfaction.
  • Scalability: AI-driven solutions can easily adapt to increasing data or tasks as the business grows, without the need for major changes or upgrades.
  • Competitive Edge: Small businesses can level the playing field against larger competitors by utilizing AI for analytics, marketing, and operations.
  • Innovation: AI opens doors to new business models, products, and services that might not have been possible otherwise.

Risks Associated with Using AI in Small Business:

  • Data Privacy Concerns: Using AI requires collecting and analyzing customer data, which can raise privacy issues and regulatory challenges.
  • Unpredictable Outcomes: AI algorithms, especially those that use deep learning, can sometimes produce unexpected results or decisions.
  • Security Vulnerabilities: AI-driven systems can be targeted by hackers, leading to data breaches or system compromises.
  • Ethical Dilemmas: Businesses may face ethical questions related to AI, such as bias in decision-making algorithms or the implications of fully autonomous systems.

Integrating AI into a small business strategy presents a multitude of opportunities to enhance operations, engage with customers, and drive growth. However, entrepreneurs must be aware of the challenges and potential pitfalls that come with this technology. It’s crucial to strike a balance: harness the power of AI while maintaining a human touch and adhering to ethical and regulatory standards. With the right approach, AI can be a game-changer for aspiring and established small business owners alike.

How to Choose the Perfect Small Business Idea

If you have your heart set on starting your own business, then you probably have got some lucrative business ideas circling in your head. Choosing the right small business idea to start can be challenging. There are many small business ideas that can be profitable. When working on your business idea, you must weigh various factors during the decision-making process, including:

  • Focus on your skills, experience, and passion: It is best that you choose a business that you already are passionate about and know about. Leveraging the skills and experience you already have can help increase your chances of success.
  • Research Your Small Business: After narrowing down the business ideas you’re passionate about, comes the research stage. At this stage, you will need to research different types of small businesses and get a feel for the effort and dedication they require.
  • Test your business idea: it is important before launching your business to first test it out. you should be asking questions like: Is there enough demand for the product or service in your market? Can you afford the startup costs? How will you stand out from competitors, and more? Testing your business idea gives you an understanding of whether you are really prepared to execute the business idea.
  • Identify what you will need to start the business: ask yourself if you have the necessary funds to start a business. Whether you will be doing all or most of the work yourself to keep costs down? Are your personal and business finances in order? Can you outsource some components of your business, do you have enough of a market to sustain your business, is your supply chain strong, etc?
  • Evaluate business-life fit: one of the reasons to start a small business is to be your own boss and pursue your passion. You will need to make sure that you have a balance between work and family life or risk getting burnt out or succumbing to stress.
  • Write your business plan: Before investing a significant amount of money and effort in your business idea you will need to craft your business plan. Learning how to write a business plan will help you identify, describe and analyze the business opportunity by probing through technical, economic, and financial feasibility. It not only brings clarity to your entrepreneurial endeavor but also helps to identify your future financial needs and acts as a guide to deciding courses of action.
  • Find the right financing: finding the seed money to finance your small business ideas can be stressful. This is because some traditional business loans will often require multiple years of business history for loans to get approval. You can source funds from microloans, grants, crowdfunding, or asking friends or family to invest in your business idea. For example, the Small Business Administration (SBA) offers grants for small businesses and advice as well. Equally important is that you keep your business finances separate from your private savings.
  • Weigh profitability: the financial health and longevity of your business lie in how profitable it is. When selecting a business idea it is important that you factor in profitability. Costs related to your product or service offering should include its necessity, market size, marketing costs, manufacturing costs, retail value, and scale of production. Before going all in you will need to understand your earning potential of your business.

This table breaks down the process of choosing a small business idea into easy steps. It’s a simple guide to help you navigate through the important parts of starting your own business.

Steps in Decision MakingExplanation
Assess Skills, Experience, and PassionChoose a business that aligns with your interests, skills, and experience. This increases the likelihood of success.
Research Your Small Business IdeaAfter identifying a business idea that you're passionate about, research it. Understand the level of effort and dedication it requires.
Test Your Business IdeaTry your business idea out before fully launching. Determine the demand for your product/service, assess startup costs, understand your competition, and more.
Identify What You Will Need to Start the BusinessDo you have necessary funds? Will you do most of the work yourself to minimize costs? Is your supply chain robust? Are your personal and business finances organized?
Evaluate Business-Life FitEnsure that your business doesn't negatively impact your personal life. Maintaining a balance is essential to avoid burnout and stress.
Write Your Business PlanA business plan helps you analyze your business opportunity in terms of technical, economic, and financial feasibility. It also identifies your future financial needs and acts as a guide for action.
Find the Right FinancingFinding funds for your business can be challenging. Consider microloans, grants, crowdfunding, or investments from friends and family. Separating business finances from personal savings is important.
Weigh ProfitabilityConsider the profitability of your business idea. Understand your earning potential and the costs related to your offering, including market size, marketing costs, manufacturing costs, and more.

How to Protect an Idea for a Small Business

Very often startups overlook the need to protect their business idea and guarantee ownership of their products and services. A mark of a successful business comes from its uniqueness and the ability to distinguish itself from the competition. Your business idea besides having distinct Unique Selling Points (USPs) and being commercially viable should have legal protection. Depending on your business line, make sure you are legally protected in terms of patents, trademarks, copyright, and intellectual property rights.

Identifying Your Niche: Tailoring Small Business Ideas to Your Skills and Passions

Identifying your niche is is a crucial step for budding entrepreneurs. Embarking on a small business journey aligned with your personal skills and passions not only enhances your chances of success but also ensures a more gratifying and sustainable entrepreneurial experience.

This approach allows you to leverage your inherent strengths and expertise, providing a unique edge in the competitive business landscape. When your business reflects your interests and skills, it often leads to innovative ideas and a deeper connection with your target audience.

Moreover, this alignment fosters authenticity, a key ingredient in building brand trust and customer loyalty. To identify your niche, introspect about what you love doing, the skills you excel in, and how these can address a specific market need.

This synergy between passion and proficiency is the foundation of a business that not only thrives but also brings personal fulfillment.

Time to Start a Business

The best small business ideas are those that can be started quickly and easily. The best time to start a business is when you know you have clearly identified your target audience, are financially prepared, and you’ve developed a business plan. Testing your product or service will help you identify areas for improvement. In most cases starting a business can take between six months to a year.

What Is the Most Profitable Small Business?

Most profitable business ideas are products of a solid business model, hard work, and determination. Whether you enter a high-growth industry o a niche market there are several online tools and solutions that can help give your business that extra edge in terms of marketing, project management, accounting, and more. when it comes to profitable business ideas focus on a business where there is high demand and unmet supply. For example, food truck businesses are all the craze not only do they allow you more mobility but afford you the ability to tweak your offering for special events, around heavy foot traffic areas, or even during rush hours. if you play your cards right you will be able to grow a healthy client base by offering convenience, great customer service, and competitive pricing.

What Are the Easiest Online Business Ideas to Start?

Virtual assistant jobs and online e-commerce stores are considered some of the easiest online businesses to start. They not only offer easy start-up investments but also let you work on your own hours. Starting an online business is quick, easy, and cost-effective all you need is a laptop and an internet connection. For more insights check out our article business startup checklist.

What Small Business Idea Has the Lowest Startup Costs?

Small business ideas are the best way to start your own business. Despite many people aspiring to become entrepreneurs, many find it difficult to pursue their dream because of the significant costs associated with starting a business. However, there are many low-cost business ideas that one can launch with little or no cash required. Some excellent small business ideas can be straightforward to execute and they help you build an enduring brand. A great business idea can come with little or no startup capital and can include copywriting, virtual assistants, offering online courses, and digital marketing services.

Which business is most profitable for beginners?

In an ever more connected world, people are looking for products that they can get with minimal hassles. For savvy entrepreneurs dropshipping can be an easy, low-cost, business to start. Simply put dropshipping follows a fulfillment model where third-party supplies, stores, and ships the products to customers on your behalf. The perks of running a dropshipping operation are that it comes with low overhead, reduces your risk in terms of handling and storage, and is scalable where you can source products from one or more suppliers into your own online store.

Image: Envato Elements


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Samson Haileyesus Samson Haileyesus is a staff writer for Small Business Trends and has several years of progressive experience in media, communication and PR working with government, NGOs and private sector. He is passionate about public outreach, branding, media relations and marketing.

3 Reactions
  1. Syed Zakir Abbas

    The article provides a comprehensive list of small business ideas for entrepreneurs to consider in 2023 with a variety of ideas spanning different industries and sectors.

  2. A successful small business idea bridges a market gap, offers scalability, and generates profit while maintaining affordability.

  3. Really good ideas , thanks for sharing

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