How to Start Potato Farming

If you buy something through our links, we may earn money from our affiliate partners. Learn more.

Growing potatoes for a living is a big enterprise like some other agricultural business ideas. The American harvest was worth $4.06 billion USD in 2021. With potato prices rising, these are good crops, and commercial farming is fairly straightforward.

Potato Farming in the United States

You’ll want to know how to make money farming, and if the farmers turn a good profit. Retail sales for potato farmers in the United States equaled around 15.6 billion USD in 2022.

There were 22,103 businesses farming potatoes in America in 2023.

Win $100 for Vendor Insights

Sell Your Business

Drive Traffic to Your Website

Why You Should Start a Potato Farming Business

Potatoes are not just an essential staple in many diets, but they also present a significant business opportunity for aspiring farmers and entrepreneurs. Here’s why diving into potato farming might be the right choice for you:

High Demand for Potatoes: Potatoes are a staple food in many cultures, ensuring a consistent demand for them in local and international markets. As versatile vegetables, they are used in a myriad of dishes, catering to diverse palates.

Potential for Profitability: With the U.S. harvest value reaching $4.06 billion in 2021 and retail sales at approximately $15.6 billion in 2022, there’s evident potential for good ROI in the potato farming industry.

Opportunities for Niche Markets: Beyond traditional potato farming, there’s a demand for organic potatoes, gourmet varieties, and other niche markets like sweet potatoes. Tapping into these can further increase profitability and market share.

Simple Cultivation Process: Compared to some other crops, potatoes have a fairly straightforward cultivation process. With the right equipment, knowledge, and conditions, one can have a productive yield, making the venture more manageable for newcomers.

Expansion and Diversification Potential: Potato farming doesn’t have to end at just selling raw produce. There’s potential for value addition – like producing crisps, frozen fries, and other potato products. Moreover, the need for crop rotation means diversifying into other crops, ensuring multiple revenue streams and risk distribution.

Simple Steps to Start a Potato Farm

Starting a farm that grows potatoes is about more than the irrigation requirement and having good drainage. Here are some essential steps when you’re wondering how to start a farm that raises potatoes.

Potatoes are members of the nightshade family which also includes eggplant and peppers. They get mashed and prepared in many ways.

Small farms on the rise include those selling fresh sweet potatoes.

potato farming

Plan The Business

Name and Brand Your Business

Whether you’re selling at farmer’s markets or your own retail store, your brand name needs to be unique. The name needs to convey emotions.

Form a Legal Entity and Register Your Potato Business

Before you start harvesting, you might need to register your business. If you don’t you can miss out on some tax benefits.

A legal entity dictates the structure. Partnerships, Corporations and a Limited Liability Company (LLC) are a few choices.

Sort Out Taxes, Licenses, Permits and Insurance

Here’s an essential place to get started sorting out what you need for this kind of farming.

Create a Potato Farm Business Plan

With potato prices rising, sales have increased in dollar value in Q4 2022. You’ll need a business plan to finance these plants for your business.

A competitive analysis is critical. Highlight how your potato yield is different from the competition.

Do Market Research

Niches like organic agriculture business ideas are always in demand. A roadside farm stand is a good way to sell off the crop you harvest.

Here’s a link to how COVID-19 impacted demand.

Open a Business Bank Account

potato farming

Opening a business bank account is a crucial step in starting your potato farming business.

It is essential for keeping your personal and business finances separate, which will make it easier for accounting and tax purposes. Before opening an account, research different banks and their fees, minimum balance requirements, and other features that may be beneficial for your business.

Some banks offer special accounts for agricultural businesses with features like low transaction fees and higher interest rates.

Make sure to have all the necessary documents ready, such as your business registration, tax identification number, and other legal documents.

Having a business bank account will not only help in managing your finances but also make your business look more professional to your suppliers and customers.

Market the Business

Whether you want to advertise digitally or in other mediums, stress that potatoes are healthy. Don’t forget short-form videos too.

Look into Hiring Employees

potato farming

As your potato farming business grows, you may need to hire employees to help with various tasks such as planting, harvesting, and marketing. Utilize social media platforms like LinkedIn and Facebook to post job openings.

Ensure that the job descriptions are short, specific, and include all the necessary requirements and responsibilities. Consider using employee referrals and applicant tracking software to streamline the hiring process.

Additionally, provide proper training to your employees to ensure they understand their roles and responsibilities, and the safety protocols of the farm. Having a skilled and motivated workforce will help in the success and growth of your potato farming business.

Research Where you Could Sell Your Products

Potatoes or solanum tuberosum are very popular with the “food enthusiast.” Doing some research can help you define a target market. Social media analytics is a great place to start.

Learn Everything You Can About Potato Cultivation

You’ll also need to have a good idea about production. About the nitty gritty of the crop and things like planting. Did you know this crop even has seeds?

Acquire the Necessary Equipment for Growing Potatoes and Harvesting Potatoes

You need the right machines if you’re going to work with potatoes. That includes everything from a crop sprayer to a harvester. Here’s a list to get started. Remember potatoes grow in the ground on stems.

Read on to find out more about what you need to do to get started. And remember potatoes turn green when they aren’t stored properly.

Purchase Seed Potatoes and Grow Potatoes

Planting starts here. Order seed potatoes online or from a store. Tubers begin at a seed rate of 800-1000 kg/acre. When you’re buying potato seeds for your business, remember a sweet potato vine is more ornamental than practical.

Here’s another tip. A seed potato usually isn’t treated with a sprout inhibitor.

Harvest Potatoes

Harvesting starts when leaves turn yellow brown.

Store Potatoes

Ventilated bins are the best bet. Minimum temperatures of around 55 to 65 degrees is best.

Sell the Potato Crop

Cold storage facilities allow for moisture retention and some time after these plants have been harvested from the ground. These facilities allow quality products to stay fresh until farmers can get a good price.

Expand Your Business

potato farming

Planting potatoes is just the beginning. You want to expand your business. Choosing the right seed potatoes makes a big difference.

Dust seed potatoes with sulfur when possible. You can even plant potatoes in the fall.

Understanding The Steps in Growing Potatoes

The number of businesses planting plants has grown 1.4% between 2018 and 2023. Potatoes are big in Idaho, Washington and North Dakota.

Following are the steps this crop requires.

Having a Well Drained Soil

Choosing the wrong soil can lead to a damaged or misshapen tuber. The type of ground you choose is important for the plants.

Well-drained loam soil is best.

Planting the Seed Potatoes

Healthy plants should grow 10 to 20 inches apart from each other.

The best planting time is before the last spring frost.

Hilling the Potato Plants

When the potato vines reach 6 or 8 inches, they need to be hilled. This is another word for covered with loose organic matter. It’s a protective layer placed at ground level.

Irrigation of Potato Crops

Sprinkler systems are used to irrigate the tuber sprouts. A solid set or wheel line system can be used for each plant. Drip systems can prevent the spread of disease.


Manure helps tubers to grow in the soil. Livestock manure has been used for years. Remember the best pH range for the soil can dip as low as 5. Be prepared to test to find the best acidic soil. Fertilize each plant on the fourth week after the seeds have been growing tubers. Adding mulch is also good for tuber health


There are a few different things you need to consider for good management. But when the tubers start to bulk up, weeds in the soil can be an issue.

Here are a few solutions to choose from.

Harvesting Potatoes

potato farming

Usually, you can start harvesting when the foliage turns yellow.

Crop Rotation

Crop rotation is important if you’re looking for a healthy harvest. One year you harvest a crop of potatoes and the next year something different like spinach or lettuce.

Common Pests and Diseases to Watch Out For on a Potato Farm

Tubers and the plant can be prone to pests and disease. Like the following:

Potato Scab

Dark brown patches are a symptom of this problem. It affects tubers from around the world. From South America to New England.

Late Blight

Fungal problems are the culprit here. These water molds develop in the soil and get at the potato plant.

How to Start Potato Farming Summary

Business Preliminaries
- BrandingUnique name conveying emotions
- Legal EntityRegister your business: Partnerships, Corporations, LLC
- Taxes and LicensesEssential permits, insurance, and licenses
- Business PlanInclude competitive analysis, highlight unique yields
- Market ResearchTarget niches, e.g., organic agriculture. Consider roadside stands
- Business Bank AccountSeparate personal and business finances. Consider agricultural-specific bank offers
- MarketingEmphasize health benefits of potatoes, consider digital ads and short videos
- HiringPost job openings, ensure clear job descriptions, provide training
- Sales Outlet ResearchIdentify target market using social media analytics
Potato Cultivation
- LearningUnderstand the intricacies of potato cultivation
- Equipment AcquisitionNeed machinery like crop sprayers and harvesters
- Seed Purchase & CultivationBuy seed potatoes. Tubers start at seed rate of 800-1000 kg/acre
- HarvestingBegins when leaves turn yellow brown
- StorageUse ventilated bins at 55 to 65 degrees. Ensure proper storage to prevent green tint
- SalesUtilize cold storage facilities for moisture retention
- ExpansionChoose the right seed potatoes. Consider planting in different seasons
Growing Steps
- SoilWell-drained loam soil. Avoid damaged/misshapen tubers
- PlantingSeed potatoes should grow 10-20 inches apart. Plant before last spring frost
- HillingWhen vines reach 6-8 inches, cover with organic matter
- IrrigationUse sprinkler systems, consider drip systems to prevent disease
- FertilizationUse manure, especially livestock. Optimal pH as low as 5. Fertilize 4 weeks post-planting
- Weed ManagementAddress promptly, especially when tubers bulk up
- Crop RotationAlternate with other crops like spinach or lettuce for soil health

How Profitable is Potato Farming?

The industry’s annual cash receipts for 2023 was $4,423 billion.

How Much Capital Do You Need for a Potato Farm?

You need about $5,000 USD an acre to run a farm.

The Bottom Line

Having a potato farm is a summer-long event you need to practice yearly. You need to pay attention to everything from the current sowing time to the best soil.

Potato Farm FAQs

How Much Land is Needed for Potato Cultivation?

You will need 1,500 acres to grow 500 acres of crop. Since you need to rotate the crop.

How Much do Potato Farmers Make?

According to Payscale, $ 65K USD yearly.

How Long do Potatoes Take to Grow?

Around 7 to 8 weeks.

Who is the Biggest Potato Farmer in Idaho?

The Idaho Potato King is Joe Marshall

What Would Be The Potato Crop from 1 Acre?

You can get 8.6 bushels per acre.

How Do You Grow Potatoes with Rot Resistance?

Potato rot is caused by a bacterium in the soil. The best way to prevent it is to avoid overwatering.

Qualify for discounts, special offers and more with a Business Prime account from Amazon. You can create a FREE account to get started today.

Image: Envato Elements

More in: , Comment ▼

Rob Starr Rob Starr is a staff writer for Small Business Trends. Rob is a freelance journalist and content strategist/manager with three decades of experience in both print and online writing. He currently works in New York City as a copywriter and all across North America for a variety of editing and writing enterprises.

Leave a Reply

Your email address will not be published. Required fields are marked *


Win $100 for Vendor Selection Insights

Tell us!
No, Thank You