DVD Kiosk Franchise Opportunities

dvd kiosk franchise

Are you looking for an opportunity for business ownership that doesn’t require manning a store for hours every day? A variety of DVD kiosk companies are seeking independent owner-operators to expand their arrays of convenient installations. Is owning a DVD kiosk franchise right for you?

What is a DVD Kiosk Franchise?

Automated DVD rental kiosks dispense DVDs, video games and Blu-ray disks to customers who pay for the rental online or at the kiosk. In a DVD kiosk franchise, independent owner-operators place their rental kiosks in prime locations with plenty of foot traffic, keeping a portion of the profits to benefit their individual companies.

Consumers then can purchase their rentals and return the disks at their convenience without any human interaction. This automation allows DVD kiosk franchise owners to charge lower prices than many competitors.

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The DVD Rental Industry

The DVD, game and video rental industry has undergone many changes in recent years. Once relegated to brick-and-mortar stores where customers could browse physical copies of movies and rent them from a human associate, the video rental market now includes streaming services and many DVD rental kiosk programs. With more than 1,000 different businesses in the United States led by successful brands including Redbox and Netflix, the DVD rental market is valued at $1 billion.

Why You Should Consider a Franchise of DVD Kiosks

There are plenty of legitimate reasons to start a franchise of DVD rental kiosks. Not only do franchise operators enjoy the satisfaction of owning their own business, but once they have the DVD rental kiosks installed, they don’t need to staff or personally be there to operate them. Other reasons to consider a DVD kiosk franchise include:

  • Flexibility – Since kiosks are stand-alone booths, they don’t require the same expensive leases as most brick-and-mortar stores. Plus, kiosks are automated so franchise owners don’t have to hire staff or be personally available to operate them.
  • Affordability – Owning and operating a kiosk franchise is less expensive than a storefront. Not only are initial investments less, but franchise owners spend less on property leases and staff.
  • Scalability – Once a franchisee installs their first DVD rental kiosk, they easily can expand their business to multiple locations without also needing to further divide their time or hire new staff.
  • Ease – Because they are automated, DVD kiosk franchises are less demanding on their owners’ time and resources. Plus, placing the kiosks in high-traffic areas all but guarantees customers without heavy marketing investments.
  • Success – It doesn’t require a heavy investment or significant experience to become successful as a DVD rental kiosk franchisee. Success is an option for practically anyone.

Our Methodology: DVD Rental Kiosk Franchise Opportunities

When examining DVD kiosk franchise opportunities, we recognize the importance of several key factors that can determine the success and suitability of such an enterprise for entrepreneurs. Here’s our carefully considered approach to evaluating DVD kiosk franchise options:

Market Demand and Trends (Rating: 5/5)

Given the fast-evolving nature of media consumption, we place significant emphasis on current market trends and the demand for physical media rentals. We look for franchises that have a strategy to stay relevant and appealing to consumers.

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Initial and Ongoing Costs (Rating: 5/5)

We scrutinize the upfront investment for purchasing kiosks and inventory, as well as ongoing costs like maintenance, restocking, and licensing fees. The goal is to ensure the franchise offers a clear path to profitability.

Location Strategy (Rating: 5/5)

The success of a DVD kiosk heavily relies on its location. We assess the franchisor’s ability to secure high-traffic and accessible locations, as well as their support in the site selection process.

Technology and Usability (Rating: 4/5)

The kiosk technology should be user-friendly and reliable, offering a seamless rental experience. We favor franchises that provide kiosks with intuitive interfaces and secure transaction processing.

Inventory Diversity and Management (Rating: 4/5)

A broad selection of titles and efficient inventory management are crucial. We consider how well the franchise supports franchisees in keeping their kiosks stocked with in-demand and new release titles.

Branding and Marketing Support (Rating: 4/5)

A franchisor’s support in marketing can drive customer engagement. We evaluate the brand’s recognition and the marketing tools and programs available to franchisees.

Franchisee Support and Training (Rating: 4/5)

Ongoing support, including operational training, technical assistance, and business development guidance, is critical for running a successful kiosk business.

Adaptability and Future Growth (Rating: 3/5)

We consider the franchisor’s vision for adaptability and growth, such as incorporating online rental options or diversifying with related products, to combat the decline in physical media rentals.

By applying these criteria, we aim to identify DVD kiosk franchise opportunities that offer the best potential for growth, sustainability, and profitability, tailored to the entrepreneurial goals and capacities of our readers.

Top DVD Rental Kiosks

CompanyFranchise ModelCustomer FeaturesInitial Costs and FeesLocation Requirement
DVDNow KiosksTraditional franchise; purchase & place kiosksRegular updates, guest profiles$20,000 franchise fee, $18,000 - $200,000 total investmentFlexible
RedboxPartnership model, not a traditional franchiseHigh traffic, promotional opportunitiesNo official franchise fees, must own & manage a locationMust own and manage a location

Interested in owning a DVD rental kiosk business and looking for the right franchise opportunity? The following popular DVD kiosk companies offer chances at successfully starting your own business:

1. DVDNow Kiosks

In DVDNow‘s more traditional DVD franchise opportunity, franchisees purchase and place their own machines. Customers enjoy the selection offered at DVDNow kiosks, as the company regularly updates its library of games and movies. They can even create guest profiles to customize their experiences.

Entrepreneurs interested in starting a DVDNow kiosk franchise must pay a $20,000 franchise fee and a net worth of $20,000. They also need liquid capital of about $23,000, and the total investment to open the franchise ranges from about $18,000 to $200,000.

2. Redbox

dvd kiosk franchise

Redbox is probably the best-known brand in the DVD kiosk market. While it doesn’t offer a traditional franchise business model, entrepreneurs interested in offering inexpensive entertainment can apply to be a Redbox partner. They need to own and manage their own location to qualify, and the Redbox kiosks are designed to bring more traffic into their venues.

Redbox considers marketing support essential, and the company offers unique promotional opportunities for its partners, including kiosk ads and sweepstakes, which help it achieve more than 216 million transactions each year. In fact, Redbox confirms more than 6 billion DVD and Blu-ray rentals since the company launched. Since Redbox isn’t a traditional franchise business, there are no official fees for kiosk operators to get started.

How to Choose the Best Franchise to Set Up Your DVD Rental Kiosk Business

dvd kiosk franchise

So, you’ve decided a DVD rental kiosk is a solid business opportunity, but you aren’t sure which franchise is the right fit? Carefully consider the following factors when making your decision:

Business Model

dvd kiosk franchise

What is your ultimate goal for placing a DVD rental kiosk? If you want to take part in a more traditional franchise model and own your own business, then a DVDNow kiosk might be the right fit. If, however, you prefer to place the DVD rental kiosk in your own store to enhance business, then Redbox might be the right choice for you.


When starting any franchise, it’s important to consider the support the parent company offers franchisees. Are you looking for assistance in generating continuous sales, or do you prefer a more independent franchise model?


Another consideration when making any franchise purchase is marketing. Does the parent company offer marketing assistance, and what is the cost? Or, instead, does the business rely on its franchisees to market their own network?


dvd kiosk franchise

What is the total investment and the franchise fees to start the new franchise business? Are there other requirements, such as a certain net worth? Cost is always an important consideration when starting a franchise in any business niche.


How Much Does It Cost to Open a DVD Rental Kiosk Franchise?

While starting a DVD rental kiosk franchise generally is an affordable business opportunity, it’s not without some cost. Franchisees need at least $20,000 to start a DVDNow kiosk business, for example, and the franchise fee is also $20,000. The total initial investment, however, can reach almost $200,000, depending on the location and number of kiosks.

Is a DVD Rental Machine Franchise Profitable?

It takes little effort to turn a DVD rental kiosk franchise into a successful business. Just placing the kiosk will attract customers seeking the newest DVD release, and since the startup costs are relatively low compared to other franchise models, entrepreneurs who operated DVD rental kiosks can recoup their initial investments and begin turning a profit in no time at all.

Image: Depositphotos

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Samantha Lile Samantha Lile is a staff writer for Small Business Trends as well as freelance writer and journalist who contributes to a variety of web publications from her home office in the heart of the Ozarks. Her work can be viewed at Samantha Lile.

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