If You Believe, You Can Achieve: 201 Small Business Affirmations

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If You Believe, You Can Achieve -- 40 Business Affirmations for Small Business Owners

Henry Ford said “Whether you think you can or you think you can’t, you’re right.”  His famous quote gets at the heart of the concept of an affirmation: the notion that it is our beliefs about ourselves that determine who we really are and what we can achieve.

Embracing Positive Self-Talk for Success

Positive self-talk is a powerful tool that plays a significant role in achieving success and personal growth. Embracing positive self-talk involves consciously shifting our internal dialogue from self-doubt and negativity to encouragement and optimism.



By acknowledging our abilities, strengths, and past accomplishments, we build a strong foundation of self-belief and confidence. This positive reinforcement not only fosters resilience but also enables us to face challenges with a can-do attitude.

Embracing positive self-talk is particularly crucial for small business owners, as they often face obstacles and uncertainties on their entrepreneurial journey. By cultivating a positive mindset and affirming their potential for success, business owners can navigate through setbacks with determination and find innovative solutions to achieve their goals.

The Psychology of Positive Self-Talk

The psychology behind positive self-talk lies in the profound impact of our thoughts and beliefs on our behavior and emotions. Our subconscious mind absorbs the messages we consistently tell ourselves, shaping our self-perception and influencing our actions.

When we engage in positive self-talk, we activate the reticular activating system (RAS) in our brain, filtering and prioritizing information that aligns with our beliefs. As a result, we become more attuned to opportunities and possibilities that resonate with our positive affirmations. This self-reinforcing cycle fuels motivation and confidence, empowering us to take proactive steps towards success.


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The psychological benefits of positive self-talk also extend to reducing stress and anxiety, improving decision-making, and enhancing overall well-being. By understanding the psychology behind positive self-talk, individuals can harness this mental tool to nurture growth, achieve greatness, and create a path to success in both their personal and professional lives.

small business affirmations

The Science Behind Affirmations

At the core of affirmations is the ability to reprogram our brain. When we repeatedly affirm our goals and capabilities, we start to rewire the neural pathways in our brains.

This process, known as neuroplasticity, helps us cultivate a more positive mindset and overcome limiting beliefs that may hinder our business success. By consistently practicing affirmations, small business owners can foster resilience, adaptability, and a more optimistic outlook toward challenges.



Emotional Resonance

Affirmations also play a significant role in shaping our emotional responses. Positive affirmations can elevate our emotional state, reducing feelings of stress and anxiety common in the entrepreneurial world.

When we affirm our strengths and successes, we build a reservoir of confidence and self-esteem, which is crucial in making sound business decisions and facing day-to-day challenges in business management.

Here’s how you make affirmations work in your life.  Study the list below and select an affirmation that speaks to you.  Maybe it resolves a problem you’re facing.  Maybe it addresses something about yourself that you’ve always wanted to change.

Pick your affirmation and say it to yourself first thing in the morning.  Repeat it at several predetermined times throughout the day – when you take a mid-morning walk, stop for lunch, or just before you wrap up to leave your office.  Then repeat it right before you go to sleep.  Do this every day for thirty days.



The key is that you must mean it.  You must believe in your affirmation.  It will be hard to believe at the beginning of your thirty days, but as the month progresses, you’ll discover that you’re actually beginning to behave the way you’re conditioning yourself to act.  Find your affirmation and put it to work!

Small Business Affirmations

small business affirmations

  1. I am a top performer.
  2. Success and achievement naturally come to me.
  3. I always do better than I did yesterday.
  4. All my thoughts and efforts lead me to the success I desire.
  5. There is an opportunity in everything that presents itself to me.
  6. Obstacles and challenges strengthen me.
  7. I choose to be happy.  I choose to be healthy.
  8. I love what I do.
  9. I have the best company in the world.
  10. I succeed with ease.  I succeed with grace.
  11. I attract success.  I attract happiness.
  12. I always do a little more than expected.
  13. I always do a lot more than expected.
  14. I love being positive.
  15. I sell my ideas because I believe in my ideas.
  16. Every day I improve.
  17. Everything I need to be successful is available to me.
  18. I celebrate my successes.
  19. I am happy.  I am successful.  I am fulfilled.
  20. I can achieve any result I want when I put my mind to it.
  21. Productivity is about working smarter, and that’s what I do.
  22. I am persistent in all that I do.
  23. Every day I’m more confident in myself.
  24. Successful people are attracted to me.
  25. Supportive people are attracted to me.
  26. I find solutions.
  27. I am always in the right place and right time because this is the only place and the only time.
  28. I am destined to achieve what I want to achieve.
  29. I am serving a higher purpose.
  30. I powerfully envision what I want.
  31. I track my goals and cross out the ones I achieve every day.
  32. I release pessimism and doubt about achieving my goals.
  33. I visualize the results and benefits of my goals.
  34. I am firmly on the path of achievement
  35. I always achieve my goals on time.
  36. I enjoy the challenge of achieving my goals.
  37. I plan my work and work my plan.
  38. I have the power, the intelligence, and the capability to achieve any goal.
  39. I am a lean, mean, goal-achieving machine.
  40. I will transform obstacles into opportunities with grace and creativity.
  41. I am resourceful and find innovative solutions to challenges.
  42. I attract abundance and prosperity in my business.
  43. Every setback is a stepping stone to success.
  44. I am confident in my ability to make wise business decisions.
  45. My passion for my work drives my success.
  46. I embrace change and adapt easily to new opportunities.
  47. My business is a magnet for loyal and satisfied customers.
  48. I am a natural leader, inspiring and motivating my team.
  49. I radiate positivity, creating a harmonious work environment.
  50. I confidently promote my products/services and attract ideal clients.
  51. I am a master at networking and forming valuable connections.
  52. My business is constantly growing and expanding.
  53. I am persistent and never give up on my dreams.
  54. I am a problem solver, finding solutions to any challenge.
  55. My creativity fuels innovative ideas and strategies.
  56. I am open to feedback and continuously improve my business.
  57. I trust my intuition in making important business decisions.
  58. My business is a beacon of excellence in my industry.
  59. I am a skilled negotiator, securing profitable deals.
  60. My passion for learning drives me to continuously improve.
  61. I attract profitable partnerships and collaborations.
  62. I am a magnet for opportunities that align with my goals.
  63. I am a visionary, seeing the potential in every situation.
  64. I am disciplined and consistently take focused action.
  65. I am a respected authority in my field.
  66. My business thrives in both good and challenging times.
  67. I am grateful for every aspect of my business journey.
  68. I am resilient and bounce back stronger from setbacks.
  69. I create a harmonious work-life balance for myself and my team.
  70. I am a magnet for loyal and dedicated employees.
  71. My business positively impacts the lives of others.
  72. I am a master at time management, maximizing productivity.
  73. I attract positive media coverage and public recognition.
  74. I am confident in presenting my business to investors and stakeholders.
  75. My business expands effortlessly into new markets.
  76. I am a skilled marketer, reaching and engaging my target audience.
  77. I am financially abundant and my business is profitable.
  78. I am a forward-thinking entrepreneur, always ahead of the competition.
  79. My business attracts repeat customers and referrals.
  80. I am a confident public speaker, captivating audiences with my message.
  81. I am a trusted and reliable business partner.
  82. My business is a magnet for strategic partnerships.
  83. I confidently take calculated risks to propel my business forward.
  84. I am a problem solver, turning challenges into opportunities.
  85. My business vision is clear, and I manifest it with determination.
  86. I am a trailblazer, setting trends in my industry.
  87. I am an effective communicator, building strong relationships with clients.
  88. I am deserving of success and embrace prosperity with gratitude.
  89. I am a master at delegating tasks, empowering my team.
  90. My business operates smoothly and efficiently.
  91. I am a source of inspiration and motivation for others.
  92. I am an expert in my niche, offering valuable solutions.
  93. I am open to new ideas and embrace innovation in my business.
  94. I attract supportive mentors and advisors who guide me to success.
  95. I am committed to lifelong learning and personal growth.
  96. My business is built on a strong foundation of integrity and trust.
  97. I am a magnet for positive reviews and testimonials.
  98. I am a problem solver, turning challenges into opportunities.
  99. My business is a driving force in creating positive change in the world.
  100. I am confident in handling business negotiations with grace and ease.
  101. My business continually evolves to meet the needs of my target market.
  102. I am a savvy marketer, reaching new audiences with ease.
  103. My business attracts high-profile clients and partnerships.
  104. I am a master at building long-lasting customer relationships.
  105. My business is recognized as a leader in its industry.
  106. I am a problem solver, finding solutions that benefit all stakeholders.
  107. I am a magnet for lucrative business opportunities.
  108. I am skilled at balancing innovation with practicality in my business.
  109. My business is a beacon of integrity and ethical practices.
  110. I attract loyal and passionate employees who share my vision.
  111. I am confident in negotiating profitable contracts and agreements.
  112. I am a magnet for positive media coverage and press mentions.
  113. My business continually adapts and thrives in dynamic markets.
  114. I am a visionary, creating a roadmap for my business’s growth.
  115. I am a fearless decision-maker, trusting my instincts.
  116. My business is an asset to the local community and beyond.
  117. I am a master at time management, maximizing productivity.
  118. I attract investors and stakeholders who believe in my business.
  119. I am a skilled problem solver, turning challenges into stepping stones.
  120. My business is a source of inspiration and innovation.
  121. I am a magnet for innovative ideas that propel my business forward.
  122. I am a confident speaker, captivating audiences with my expertise.
  123. My business is known for its exceptional customer service.
  124. I am a wise financial manager, securing long-term profitability.
  125. I attract positive word-of-mouth referrals from satisfied clients.
  126. I am a trusted advisor, guiding clients to success.
  127. My business expands globally, reaching new markets.
  128. I am a master at leveraging technology to benefit my business.
  129. I am a skilled negotiator, securing win-win agreements.
  130. My business attracts strategic partnerships that boost growth.
  131. I am a resilient leader, navigating my business through challenges.
  132. I attract mentors who provide valuable insights and support.
  133. I am a strategic planner, mapping out my business’s future.
  134. My business is recognized for its exceptional products/services.
  135. I am a magnet for prestigious awards and accolades.
  136. I am confident in delegating tasks to capable team members.
  137. My business empowers others through job creation and opportunities.
  138. I am a fearless risk-taker, embracing opportunities for growth.
  139. I attract influential industry connections that benefit my business.
  140. I am a constant learner, staying ahead of industry trends.
  141. My business cultivates a positive and inclusive work culture.
  142. I am a master at leveraging social media for business growth.
  143. I am a magnet for investors who see the potential in my business.
  144. My business stands out for its unique and innovative approach.
  145. I am a skilled communicator, conveying my business’s value effectively.
  146. I attract partnerships that amplify my business’s impact.
  147. I am a decisive leader, making bold decisions for my business.
  148. My business attracts prestigious speaking and networking opportunities.
  149. I am a magnet for abundant financial resources to fuel my business.
  150. I am a recognized expert in my field, sought after for advice.
  151. My business fosters a culture of continuous improvement and learning.
  152. I am a visionary entrepreneur, leading my industry forward.
  153. I attract opportunities that align with my business’s mission and values.
  154. I am an effective marketer, driving consistent growth for my business.
  155. My business thrives in times of change and uncertainty.
  156. I am a magnet for like-minded collaborators who share my vision.
  157. I am a strategic planner, setting clear goals for my business.
  158. My business attracts positive media attention, boosting visibility.
  159. I am a master at leveraging data to make informed decisions.
  160. I attract valuable mentorship that accelerates my business’s growth.
  161. I am a magnet for investors who believe in my business’s potential.
  162. My business is resilient and adaptive to market fluctuations.
  163. I am a confident leader, inspiring my team to achieve greatness.
  164. I attract partnerships that expand my business’s reach and impact.
  165. I am a skilled problem solver, turning challenges into opportunities.
  166. My business attracts a loyal and engaged customer base.
  167. I am a strategic marketer, reaching the right audience with precision.
  168. I am a visionary entrepreneur, always one step ahead of the competition.
  169. My business is a catalyst for positive change in the industry.
  170. I am a magnet for lucrative business deals and collaborations.
  171. I am a master at negotiating win-win contracts for my business.
  172. My business is a trusted authority in the market.
  173. I am a skilled presenter, captivating stakeholders with my business vision.
  174. I attract opportunities that align with my business’s purpose.
  175. I am a wise investor, allocating resources for optimal growth.
  176. My business attracts loyal brand ambassadors who spread the word.
  177. I am a confident decision-maker, trusting my instincts.
  178. I am a magnet for innovative ideas that drive business success.
  179. My business is a leader in sustainability and ethical practices.
  180. I am a master at building lasting partnerships that elevate my business.
  181. I attract employees who are passionate about my business’s mission.
  182. I am a visionary entrepreneur, creating new markets for my business.
  183. My business is known for its exceptional quality and craftsmanship.
  184. I am a strategic planner, seizing opportunities for growth.
  185. I attract investors who see the potential in my business’s future.
  186. I am a confident negotiator, securing lucrative deals for my business.
  187. My business thrives in times of change and uncertainty.
  188. I am a resilient leader, navigating my business through challenges.
  189. I attract mentors who provide valuable insights and support.
  190. I am a strategic planner, mapping out my business’s future.
  191. I attract loyal and repeat customers who appreciate my business.
  192. I am a magnet for strategic collaborations that elevate my brand.
  193. My business stands out for its exceptional customer experience.
  194. I am a confident innovator, introducing groundbreaking products/services.
  195. I attract positive media coverage that showcases my business’s achievements.
  196. I am a skilled communicator, inspiring trust and credibility in my brand.
  197. My business embraces diversity and fosters an inclusive work environment.
  198. I am a master at prioritizing tasks and managing my time effectively.
  199. I attract team members who are dedicated and aligned with my vision.
  200. I am a visionary entrepreneur, leading my industry with purpose.
  201. My business is a catalyst for positive change in the world.

Practising Adding Small Business Affirmations into Your Routine

small business affirmations

  • Choose Your Affirmations: Review the list of affirmations provided or create your own. Select affirmations that resonate with your business goals, aspirations, and challenges. Ensure they are positive, present tense, and reflect what you want to achieve.
  • Create a Schedule: Determine the best times during your day to repeat affirmations. Consider saying them in the morning, mid-morning, lunchtime, afternoon, and before bedtime. Setting a schedule will help establish a consistent practice.
  • Find Quiet Time: Set aside a few minutes for yourself during each affirmation session. Find a quiet and comfortable space where you can focus without distractions.
  • Practice Visualization: As you repeat the affirmations, visualize yourself achieving your business goals. Feel the emotions associated with success, and imagine the positive impact it will have on your business.
  • Believe in Your Affirmations: The key to the effectiveness of affirmations is to truly believe in what you are saying. Embrace the affirmations with conviction and trust that they will manifest positive outcomes.
  • Track Your Progress: Use the affirmation tracker table to record your daily affirmations. Tracking your progress will help you stay committed and motivated throughout next week.
DateMorning AffirmationMid-Morning AffirmationLunchtime AffirmationAfternoon AffirmationEvening Affirmation
Monday
Tuesday
Wednesday
Tursday
Friday
Saturday
Sunday

small business affirmations



Integrating Affirmations into Daily Routines

Integrating affirmations into daily life doesn’t require sweeping changes to your routine. Instead, it’s about finding small, manageable moments throughout your day to reinforce positive thinking and goal-oriented mindsets.

  • Morning Affirmations: Start your day with affirmations. Choose statements that energize you and align with your goals. This sets a positive tone for the day ahead.
  • Midday Reflections: Use your lunch break or a midday pause to revisit your affirmations. This helps realign your focus and gives you a motivational boost.
  • Evening Gratitude: End your day by reflecting on positive aspects and achievements. Affirmations of gratitude can enhance well-being and provide a sense of accomplishment.

Personalizing Affirmations

  • Tailoring to Individual Needs: Your affirmations should resonate with your personal and business aspirations. Customize them to reflect the specific goals, challenges, and values that are relevant to your entrepreneurial journey.
  • Incorporating Business Milestones: Celebrate your progress. Create affirmations that acknowledge your achievements and milestones, reinforcing a sense of progress and motivation.

The Benefits of Affirmations for Business Owners

For small business owners, the benefits of affirmations are manifold. Regular practice of positive affirmations can lead to:

  • Reduced Stress: Running a business comes with its share of stress. Affirmations can help alleviate this stress, allowing owners to approach situations with a clearer mind.
  • Enhanced Focus and Clarity: By affirming their goals and visions, business owners can maintain a focused approach, steering their businesses with precision and clarity.
  • Boosted Morale and Confidence: Affirmations reinforce a sense of self-worth and capability, essential for navigating the ups and downs of business ownership.

Final Words

small business affirmations

By embedding affirmations into your daily routine, you can create a powerful habit that not only uplifts your spirit but also propels your business forward.



Most people are skeptical of affirmations.  They think there’s no possible way that simply repeating words can make a difference, but they couldn’t be more wrong.

In fact, words are how we shape the world around us, and looking yourself in the eye in the mirror and telling yourself that you’re going to become the person you want to be is taking a giant step toward shaping your own future and fortune.

Affirmation Photo via Shutterstock




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Mike Michalowicz Mike Michalowicz is a globally recognized entrepreneurial advocate and is the author of Profit First, The Pumpkin Plan and The Toilet Paper Entrepreneur. Mike can be seen as a segment host on MSNBC where he leads business makeovers, and frequently on news channels as a small business expert. He is a former small business columnist for The Wall Street Journal, Entrepreneur and American Express Open Forum.

3 Reactions
  1. Really helpful and worthy to recite daily.

    I’ve read a book named ” Believe and Achieve ” by Kulin Desai.

    Same theory and concept given here.

    Thanks

  2. Affirmations are not magic. It’s not about repeating something once hoping it comes true.

  3. This post is really helpful for wannabe entrepreneurs. It’s so important to affirm to stick at their activities and achieve their goals.

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