About Small Business Trends

"Small business success … delivered daily"

Small Business Trends is an award-winning online publication for small business owners, entrepreneurs and the people who interact with them. Small Business Trends has been recognized numerous times for its excellence in reporting including an award from the American Society of Business Publication Editors. We cover small business news, follow trends, provide tips and advice, and interview movers and shakers. We also spotlight other small businesses and startups. Our core focus is on providing practical, specific answers to your toughest small business questions and challenges.


Our team of professional editors, journalists and vetted experts publishes new content daily. Our writers always strive to explain complex topics in plain language while providing the context behind each story. By balancing journalism and authenticity, our goal is to assist small businesses everywhere on their road to success.


Small Business Trends was founded in 2003 by entrepreneur Anita Campbell as a way to publish newsletter articles online. Since then, the site has grown into an engaged community of small business owners. She then acquired our sister site BizSugar in 2009 as an additional resource for small businesses. 


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Small Business Trends by the Numbers

Founded in 2003

15K+ Pages of Content

1M Pageviews Monthly

What People Say About Small Business Trends

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The Team

Our team operates remotely from across the United States and around the world. With more than 120 years of combined and proven small business expertise, you can feel our obsession with your success in every word. Small Business Trends is not a big legacy media company – our staff lives the small business life and brings that authenticity to the job every day.

Anita Campbell, CEO and Publisher

Anita is the Founder and CEO of Small Business Trends LLC. She bootstrapped the company from a nascent idea. Previously she was a General Counsel and CEO of a technology subsidiary of Bell & Howell. She founded this site in 2003 and was named one of the 30 Small Business IT Influencers to Follow in 2020 by BizTech Magazine.

Leland McFarland, Chief Technology Officer

Leland is the Chief Technology Officer and Head of Ad Operations. He is responsible for all technical aspects of the website, as well as managing advertising inventory. He brings over 16 years of experience in web design, PHP and JavaScript programming, and server management.

Staci Wood, Operations / Key Accounts Manager

Staci is the Operations Manager and also serves as the Key Accounts Manager of Small Business Trends. She is responsible for business operations and key client relations along with account management, project management, marketing and branding, web page development and user experience. She has 19 years of experience with the company, and a 30 year background in administration.

Shawn Hessinger, Executive Editor

Shawn is the Executive Editor of Small Business Trends. He coordinates and oversees editorial operations and has over 26 years of editorial experience, including serving as managing editor for a network of nine weekly newspapers.

Joshua Sophy, Editor

Joshua is the Editor of Small Business Trends. As a journalist with 25 years of experience in traditional and online media, he is responsible for day-to-day operations of the editorial department and leads the overall content strategy for the site. Joshua also manages our team of international journalists. 

Michael Guta, Assistant Editor

Michael Guta is the Assistant Editor at Small Business Trends. He currently manages its East African editorial team and contributes to the overall content strategy for the site. He holds a B.S. in Information Communication Technology, with an emphasis in Technology Management.

Matt Mansfield, SEO Manager

Matt is the SEO manager at Small Business Trends. He carries over 24 years of experience in driving targeted online traffic using content and search engine optimization (SEO). He specializes in data research and content creation designed to attract visitors.

Amanda Stillwagon, Marketing Manager

Amanda is the Marketing Manager for Small Business Trends. She is a specialist in email marketing, newsletter creation and social media marketing. Amanda has 17 years of experience with the company. She is immersed in the world of Facebook, Twitter, Pinterest and LinkedIn.

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