What Can a Promoted Trend on Twitter Do for Your Business?
Twitter's Promoted Trends is one advertising platform from the social media site that gets your company's tweets appearing on users' timelines for a specific period of time.
Adam Root
Twitter or Snapchat? For Small Businesses, the Answer Is Simple
In a battle of Twitter and the upstart Snapchat, where should your small business be focusing its marketing dollar to get a maximum return?
Is Your Small Business as Social Media Savvy as You Think?
Small business owners, if asked, might say they have addressed social media for their brands. But when you look at their social media activity, what do you see? How long ago was their last post and how fluent are they on each platform?
How to Build Real Relationships With Customers on Twitter
Twitter can be a great resource for small businesses with customers near and far. Here's how you can use the social site to actually get to know your customers a little better.
4 Steps to Better Engage Customers on Twitter
Twitter can be a powerful tool for promoting your business online. But beyond just getting your company' brand name in front of that audience, there's the question of how to better engage customers on Twitter. Here are four steps you may want to try.
